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India-s Cryptocurrency Boom

The pandemic in 2020 wreaked havoc across the world, the effects of which were felt by the global economy. This caused several commodities and assets to start losing their value and led to people to look for alternate assets to invest in. Owing to the...
14% - ights/Blog/India-s-Cryptocurrency-Boom

All Eyes on NFL Football in Los Angeles CA

In another strong week for NFL football, Los Angeles residents couldn’t help but to support their favorite teams on television.
14% - ights/Blog/All-Eyes-on-NFL-Football-in-Los-Angeles-CA

New England Sports Shine in Boston MA

The New England Patriots season kicked off versus the Philadelphia Eagles last Sunday.
14% - ights/Blog/New-England-Sports-Shine-in-Boston-MA

Wimbledon 2023 La victoria de Alcaraz inaugura una nueva era en el tenis y las redes sociales se disparan

Social media engagement for Wimbledon-related content from brands, publishers, and influencers around the world reached more than 159 million actions - a 113% increase over 2022.
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Pulling Back the Curtain on the 2023 Oscars

With the momentum of a brighter year at the Box Office and several blockbuster nominees, the Oscars were all the buzz this past Sunday, March 12, 2023.
14% - ights/Blog/Pulling-Back-the-Curtain-on-the-2023-Oscars

Back to Regularly Scheduled Programming in Austin TX

As the post-Super Bowl and pre-March Madness slump lingers over Austin, TX, the week of February 20-26, 2023 saw an emphasis on the staple local TV programs.
14% - ights/Blog/Back-to-Regularly-Scheduled-Programming-in-Austin-TX

Selena Gomez supero a Kylie Jenner como numero 1 en Instagram

Selena Gomez recently overtook Kylie Jenner as the most followed individual on Instagram in February 2023. With some of Comscore’s social and digital tools, we take a deep dive into what may have caused this shift of power and how this is affecting these...
14% - ights/Blog/Selena-Gomez-overtakes-Kylie-Jenner-as-number-1-on-Instagram

Food and Grocery Social Media Ranking by Engagement

The food and grocery industry in India is a large and diverse sector that includes a wide range of products, from packaged foods and beverages to fresh produce, meat, and dairy. It’s a sector that has been growing rapidly, driven by a growing population,...
14% - ights/Rankings/Food-and-Grocery-Social-Media-Ranking-by-Engagement

The Big Game 2023 was a Touchdown on Social Media

During Sunday’s match-up between Kansas City and Philadelphia, all eyes were not just on television screens.
14% - ights/Blog/The-Big-Game-2023-was-a-Touchdown-on-Social-Media

Advanced Audiences: From football fans to healthy lifestyles

Targeting by demographics only is not enough when creating a digital campaign. Brands want to create segments based on interests and behaviours. In this analysis, you can find what are the most used food delivery apps by men between 18 and 24 years old...
14% - ights/Blog/Advanced-Audiences-From-football-fans-to-healthy-lifestyles