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Special Feature YouTubes Evolution in the OTT Streaming Landscape

Over recent years, over-the-top (OTT) streaming and streaming on connected TV devices (CTV) has exploded bringing changes to how advertisers think about their media investments.
16% - ights/Blog/Special-Feature-YouTubes-Evolution-in-the-OTT-Streaming-Landscape

Steve Walsh Elected to Florida Association of Broadcasters Board of Directors

Comscore is proud to announce today that Comscore TV executive Steve Walsh has been appointed as an Associate Member of the Florida Association of Broadcasters’ (FAB) Board of Directors.
16% - ights/Press-Releases/2020/6/Steve-Walsh-Elected-to-Florida-Association-of-Broadcasters-Board-of-Directors

Becoming "Essential"​ Post-Covid

We know the startup refrain ad nauseum… you need to be “need to have” vs “nice to have” – it’s potentially some of the most useless advice you ever get from VCs, who act like this maxim is some kind of revelation – sort of in the vein of ‘hire A players’,...
16% - ights/Blog/Becoming-Essential-Post-Covid

Our Continued Commitment to Change A Message from Comscores CEO Bill Livek

At Comscore, the Executive Leadership Team and I are committed to creating meaningful change. We’ve been using our time in the last several weeks to carefully listen, learn, reflect and plan for action. Today I want to communicate some specific and foundational...
8% - ights/Blog/Our-Continued-Commitment-to-Change-A-Message-from-Comscores-CEO-Bill-Livek

State of Gaming Webinar on Esports Gaming and Livestreaming Behaviors

Comscore to Present State of Gaming Webinar on Esports, Gaming and Livestreaming Behaviors. Webinar offers insights to help advertisers connect with today’s evolving gaming audiences
16% - ights/Press-Releases/2020/6/State-of-Gaming-Webinar-on-Esports-Gaming-and-Livestreaming-Behaviors

New Comscore Research Examines the Future of Privacy-Safe Measurement

In an increasingly data privacy-driven world, marketers are challenged to ensure the success of their campaigns while respecting consumers' privacy and maintaining consumer trust. Against this changing privacy backdrop, Comscore (Nasdaq: SCOR), a trusted...
16% - ights/Press-Releases/2020/6/New-Comscore-Research-Examines-the-Future-of-Privacy-Safe-Measurement

The Future of Measurement in a Cookieless World

In an increasingly data privacy-driven world, marketers are being challenged to ensure the success of their advertising campaigns, while respecting consumers' privacy and maintaining their trust. As a result, many companies are now planning to go “cookieless”...
16% - ights/Presentations-and-Whitepapers/2020/The-Future-of-Measurement-in-a-Cookieless-World

We need to talk about holidays

Tourism contributes over 10% of Europe’s GDP and is responsible for the employment of over one in ten workers in the region, according to the estimates from the European Travel Commission. A lot hangs in the balance for this industry, which generates...
16% - ights/Blog/We-need-to-talk-about-holidays

Comscore Releases 2020 State of OTT Report

The over-the-top (OTT) landscape in 2020 is rapidly changing due to the growth of OTT services, content and devices as well as the effect of the COVID-19 pandemic on consumer behavior. Amidst this evolving landscape, Comscore (Nasdaq: SCOR), a trusted...
16% - ights/Press-Releases/2020/6/Comscore-Releases-2020-State-of-OTT-Report