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Brand Innovators Sports Marketing Upfronts

Brand Innovators Sports Marketing Upfronts
10% - ights/Videos/Interview/Brand-Innovators-Sports-Marketing-Upfronts

How to navigate the world of advertising measurement tools in 2022

Today’s media landscape is evolving quickly. If the commercial messages of ad agencies and brands are to be effective, keeping pace with these changes is essential.
10% - ights/Blog/How-to-navigate-the-world-of-advertising-measurement-tools-in-2022

Comscore to Announce Fourth Quarter and Full Year 2021 Financial Results

Comscore, Inc. (Nasdaq: SCOR) announced that it plans to hold a conference call on Monday, February 28th at 5:00 p.m. ET to discuss its financial results for the fourth quarter and full year ended December 31, 2021.
10% - ights/Press-Releases/2022/2/Comscore-to-Announce-Fourth-Quarter-and-Full-Year-2021-Financial-Results

Whats Trending Leading Up to the Super Bowl A National and Local Story of Momentum

The blockbuster spectacle that is Super Bowl LVI is gaining momentum on both the national and local levels leading up to the game. The Super Bowl is one of those rare moments in time that blends sports, entertainment, media, and advertising in its peak...
10% - ights/Blog/Whats-Trending-Leading-Up-to-the-Super-Bowl-A-National-and-Local-Story-of-Momentum

Your 2022 Guide to Privacy-Forward Programmatic Audience Targeting

Stay ahead of the game and learn how to compete in a cookie-free world by using Comscore Predictive Audiences guide to programmatic audience targeting.
10% - ights/Presentations-and-Whitepapers/2022/Privacy-Forward-Programmatic-Audience-Targeting

Comscore anuncia la adquisicion de Shareablee

Comscore (NASDAQ: SCOR), ha anunciado la adquisición de Shareablee, la empresa líder en medición y análisis en redes sociales. Con esta incorporación, Comscore planea expandir sus mediciones de audiencia MMX® y Video Metrix® para incluir los indicadores...
24% - ights/Press-Releases/2022/2/Comscore-anuncia-la-adquisicion-de-Shareablee

Social Media Monetization for Media Sellers

In this webinar, we shared how media companies and sellers can gain an unmatched understanding of consumer engagement across social media platforms and earn the potential dollars that flow from unlocking desirable audiences on social media.
10% - ights/Presentations-and-Whitepapers/2022/Social-Media-Monetization-for-Media-Sellers

Its time to divest from the misinformation ecosystem

As we enter a new year with an evolving media environment and huge political ramifications at play, it has become increasingly risky for advertisers to align safely within reliable news content. Online misinformation has moved beyond that of being...
10% - ights/Blog/Its-time-to-divest-from-the-misinformation-ecosystem

Comscore renueva con AIMC su contrato de auditoría

Comscore ha renovado para el año 2022 su contrato de auditoría con AIMC (Asociación para la Investigación de Medios de Comunicación), asociación sin ánimo de lucro que representa los intereses del mercado de medios y publicidad español y que realiza la...
23% - ights/Press-Releases/2022/1/Comscore-renueva-con-AIMC-su-contrato-de-auditoria

Comscore Announces Renewal and Expansion of Gray Television Partnership

Comscore today announced a renewed and expanded agreement to provide Gray Television, a leading local television broadcaster, with the full suite of Comscore’s local market currency tools, including Comscore’s Advanced Automotive Demographics segments.
10% - ights/Press-Releases/2022/1/Comscore-Announces-Renewal-and-Expansion-of-Gray-Television-Partnership