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Comscore Launches New Advanced Streaming Behavior Segments in Tru Optik Data Marketplace

Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, and Tru Optik, the identity resolution leader across streaming and connected media, today announced the launch of new advanced streaming behavior...
17% - ights/Press-Releases/2020/10/Comscore-Launches-New-Advanced-Streaming-Behavior-Segments-in-Tru-Optik-Data-Marketplace

Comscore Announces New Partnership with News Break for Digital Audience Measurement

Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced a new long-term agreement to provide News Break, The Nation’s #1 Local News Platform, with Comscore’s industry-leading digital...
27% - ights/Press-Releases/2020/10/Comscore-Announces-New-Partnership-with-News-Break-for-Digital-Audience-Measurement

Comscore to Present State of Retail Webinar

Webinar examines the impact of shifting consumer behavior on the retail industry and what retailers can expect this holiday shopping season
16% - ights/Press-Releases/2020/10/Comscore-to-Present-State-of-Retail-Webinar

Brand Effectiveness

Comscore’s Ad Effectiveness solution is a comprehensive suite of products that provides the flexibility and insights you need to pull ahead in the market.
7% - ducts/Marketing-Impact/Brand-Effectiveness

Next Generation of Outcome-Based Measurement

New offering marks first go-to-market milestone under companies’ expanded partnership to develop new and innovative services for advertising ecosystem
34% - ights/Press-Releases/2020/10/Next-Generation-of-Outcome-Based-Measurement

Comscore Snapshot: is food delivery becoming central to European diets

In this week’s edition of Comscore Snapshot, we look at food delivery services in Europe, and their importance relative to home cooking. These services allow consumers to order food from a local restaurant and have it delivered to their homes
20% - ights/Blog/Comscore-Snapshot-is-food-delivery-becoming-central-to-European-diets

Comscore Awarded First Place at the 2020 Nucleus Research ROI Awards

Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, is thrilled to announce that the Comscore Gold Star Learning Program Case Study has earned first place in the 2020 Nucleus Research ROI Awards....
15% - ights/Press-Releases/2020/9/Comscore-Awarded-First-Place-at-the-2020-Nucleus-Research-ROI-Awards

Chris Wilson to Speak at LiveRamp’s RampUp Worldwide Virtual Summit

Chief Commercial Officer Chris Wilson will be speaking at LiveRamp’s RampUp Worldwide Virtual Summit.
12% - ights/Press-Releases/2020/9/Chris-Wilson-to-Speak-at-LiveRamp-s-RampUp-Worldwide-Virtual-Summit

In case we missed you at DMEXCO 2020

Take a look through all the great content we shared at DMEXCO 2020 now
9% - ights/Videos/Presentation/Guido-Fambach-on-Comscore-s-International-Connected-TV-Capabilities

State of Travel

The 2020 State of Travel whitepaper includes insights to help advertisers and brands find ways to connect with this engaged and evolving audience. It draws from actual consumer behavior data to provide insights into online research, visitation, and booking...
13% - ights/Presentations-and-Whitepapers/2020/State-of-Travel