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comScore Acquires Proximic to Bolster Pre Bid Solutions for Buyers and Sellers
comScore (NASDAQ: SCOR) today announced that it has acquired Proximic, a Menlo Park, CA-based analytics company that offers solutions focused on bringing transparency to digital advertising for both buyers and sellers. Technology used in Proximic’s...
31% -
ights/Press-Releases/2015/5/comScore-Acquires-Proximic-to-Bolster-Pre-Bid-Solutions-for-Buyers-and-Sellers
Top 5 Reasons Why Sellers Should Care about NHT and Online Ad Fraud
There is much yet to be exposed about ad fraud and each new technology that is uncovered is another potential threat to your brand as a media seller and puts your ad revenue at risk. In fact, it is in the interest of media sellers – publishers, supply...
24% -
ights/Blog/Top-5-Reasons-Why-Sellers-Should-Care-about-NHT-and-Online-Ad-Fraud
Top 20 Espana Febrero 2015
28% -
ights/Rankings/Spain-Top-20-February-2015
Hispanic Online
Each month comScore creates a Data Insight presentation on a different topic in digital. In this May 2015 edition, the topic is "Hispanic Online".
76% -
ights/Presentations-and-Whitepapers/2015/Hispanic-Online
ABC Grants Continued Certification to comScore for Content Verification
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today received certification from ABC UK (Audit Bureau of Circulations) for its Content Verification (CV) solution, continuing its status as a certified solution for the digital ad...
18% -
ights/Press-Releases/2015/4/ABC-Grants-Continued-Certification-to-comScore-for-Content-Verification
comScore Ranks Top UK Digital Media Properties for March 2015
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly report on the state of the digital landscape in the UK, based on data from the comScore MMX, MMX Multi-Platform, Mobile Metrix and Video Metrix services....
88% -
ights/Rankings/comScore-Ranks-Top-UK-Digital-Media-Properties-for-March-2015
UK Digital Market Overview March 2015
Your monthly snapshot of digital audience trends. In March 2015, 47.5 million users accessed the internet via their desktop, smartphone and tablet devices. Google Sites is top multi-platform destination while Sky, Amazon and BBC see largest share of mobile...
77% -
ights/Presentations-and-Whitepapers/2015/UK-Digital-Market-Overview-March-2015
comScore Introduces Panel-Informed Attribution to Improve Advertisers’ Targeting, Timing and Tactics in Reaching the Right Customer Segments
First of its Kind Attribution Solution Developed with ZenithOptimedia Provides More Complete Picture of Customers and Powers More Sophisticated Segmentation Capabilities
42% -
ights/Press-Releases/2015/4/comScore-Introduces-Panel-Informed-Attribution-to-Improve-Advertisers-Targeting-Timing-and-Tactics-in-Reaching-the-Right-Customer-Segments
Number of Mobile-Only Internet Users Now Exceeds Desktop-Only in the U.S.
Mobile’s rise over the past few years has been well-documented as it continues to achieve major milestones illustrating its immense popularity, such as last year when app usage surpassed desktop usage and began accounting for half of all U.S. digital...
60% -
ights/Blog/Number-of-Mobile-Only-Internet-Users-Now-Exceeds-Desktop-Only-in-the-U.S
Kantar Media and comScore Announce First Joint Offering for Cross-Media Audience Measurement
comScore, Inc. (NASDAQ : SCOR) and Kantar Media today announced that they are introducing their first joint offering for cross-media audience measurement to key clients.
31% -
ights/Press-Releases/2015/4/Kantar-Media-and-comScore-Announce-First-Joint-Offering-for-Cross-Media-Audience-Measurement
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