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Comscore Launches State Clusters for its Digital Measurement Suite in India
Comscore today announced the addition of new state clusters to its digital audience measurement suite in India. The introduction of the new clusters allows subscribers of Comscore’s digital audience measurement solutions to expand their access to gain...
23% -
ights/Press-Releases/2021/2/Comscore-Launches-State-Clusters-for-its-Digital-Measurement-Suite-in-India
Comscore Inks New Agreement with SHINEZio for Digital Audience Measurement
Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced an agreement to provide SHINEZ.io, a storytelling platform that distributes entertaining and engaging stories across social media...
24% -
ights/Press-Releases/2021/2/Comscore-Inks-New-Agreement-with-SHINEZio-for-Digital-Audience-Measurement
Agreement with Game Time with Boomer Esiason Producer for Local Television Measurement
Comscore today announced an agreement to provide JOY-CPW, Inc., the producer of “Game Time with Boomer Esiason” with Comscore’s industry-leading local TV measurement currency across all 210 Comscore Television Markets.
14% -
ights/Press-Releases/2021/2/Agreement-with-Game-Time-with-Boomer-Esiason-Producer-for-Local-Television-Measurement
Comscore Reports TV Viewing Engagement for Week Ending January 31 2021
Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced the top broadcast and cable television programs for viewer engagement for the week ending January 31, 2021.
11% -
ights/Press-Releases/2021/2/Comscore-Reports-TV-Viewing-Engagement-for-Week-Ending-January-31-2021
Renewal Agreement with Ellis Communications for Local Television Measurement
Comscore today announced a renewal agreement with Ellis Communications’ KDOC-TV in Los Angeles. Under the terms of the agreement, Ellis will continue to utilize Comscore’s industry-leading local TV measurement currency and its advanced audiences.
14% -
ights/Press-Releases/2021/2/Renewal-Agreement-with-Ellis-Communications-for-Local-Television-Measurement
Comscore Snapshots: online retail in EU5 Region
The final quarter of the year is arguably the most important for the Retail category, and this is reflected in the data for 2020: in our latest ranking of the top 20 media categories most visited, Retail holds the fifth position.
24% -
ights/Blog/Comscore-Snapshots-online-retail-in-EU5-Region
Comscore and Hive Analyze Marketers Game Plans for Connecting with their Audiences in Super Bowl LV
For the first time, Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, joined forces with Hive, a leading provider of enterprise AI solutions, to analyze marketing within and around TV advertising’s...
23% -
ights/Press-Releases/2021/2/Comscore-and-Hive-Analyze-Marketers-Game-Plans-for-Connecting-with-their-Audiences-in-Super-Bowl-LV
Carol Hinnant to Speak at CCTA Winter Board Meeting
Comscore today announced that Carol Hinnant, Chief Revenue Officer, Comscore, will be featured as a panelist at The California Cable and Telecommunications Association’s (CCTA) 2021 Winter Board Meeting. Hinnant will join other industry leaders for a...
11% -
ights/Press-Releases/2021/2/Carol-Hinnant-to-Speak-at-CCTA-Winter-Board-Meeting
Comscore Reports TV Viewing Engagement for Week Ending January 24 2021
Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced the top broadcast and cable television programs for viewer engagement for the week ending January 24, 2021.
20% -
ights/Press-Releases/2021/2/Comscore-Reports-TV-Viewing-Engagement-for-Week-Ending-January-24-2021
Comscore Brings Cookie-Free Connected TV CTV Audience Targeting to Europe with Predictive Audiences
Comscore (NASDAQ: SCOR) is excited to announce the expansion of Predictive Audiences – the industry’s first cookie-free, GDPR-friendly targeting capability that enables advertisers to reach audiences based on granular CTV viewership behavior through privacy-friendly...
13% -
ights/Press-Releases/2021/2/Comscore-Brings-Cookie-Free-Connected-TV-CTV-Audience-Targeting-to-Europe-with-Predictive-Audiences
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