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2015 Japan Digital Audience Report

The 2015 Japan Digital Audience Report presents a snapshot of key figures and trends in digital behaviour in Japan. Comparing current digital audiences against the same point the previous year, as well as against global and Asia Pacific benchmarks, allows...
6% - ights/Presentations-and-Whitepapers/2015/2015-Japan-Digital-Audience-Report

comScore's read on Black Friday

Gian Fulgoni, Executive Chairman & Co-Founder of comScore, discusses growing online sales, and traffic in stores this Black Friday weekend on CNBC.
6% - ights/Videos/Interview/comScores-read-on-Black-Friday

Insights and Opportunities in the Mobile Age

In this session, comScore Senior Vice President, Asia Pacific, Joe Nguyen, took a deep dive into the key drivers and trends of the mobile age. Measurement, being a key driver for any growing industry, does come with its own set of challenges and opportunities....
6% - ights/Presentations-and-Whitepapers/2015/MMA-Forum-Vietnam-2015-Insights-and-Opportunities-in-the-Mobile-Age

Creating a Moment - The Value of a Digital Ad

With the growth of digital ad spend and particularly programmatic advertising there is also a growing appetite for insights in online campaign performance, with topics as viewability, invalid traffic and campaign effectiveness quickly moving into the...
6% - ights/Presentations-and-Whitepapers/2015/Creating-a-Moment-The-Value-of-a-Digital-Ad

Today's Digital Consumer

Today’s insurance customer increasingly uses digital channels for their insurance needs as their overall digital usage increases. This presentation details trends in consumer use of digital – the desktop internet as well as mobile devices.
6% - ights/Presentations-and-Whitepapers/2015/Todays-Digital-Consumer

comScore on Programmatic

During our comScore on Programmatic event, we discussed the potential that programmatic has on issues like fraud, viewability and brand safety and the relationship between all the players in the digital ecosystem.
6% - ights/Presentations-and-Whitepapers/2016/comScore-on-Programmatic

Smarter and More Connected: The Emerging Landscape of IoT and Connected Devices

Today’s modern living room features a multitude of connected devices, including significant innovation and adoption in the Internet of Things (IoT) and Over-the-Top (OTT) landscape. In fact, one out of every five U.S. connected homes has an IoT device....
6% - ights/Presentations-and-Whitepapers/2017/Smarter-and-More-Connected-The-Emerging-Landscape-of-IoT-and-Connected-Devices

Finland Top 20 February 2014

Google topped the list of Top Online Properties, reaching more than 3.4 million people with its online offerings. Leading publishers Sanoma Group and Alma Media rank at 2nd and 3rd position, reaching 95.8% and 95.0% of the total online population, respectively. Yleisradio...
6% - ights/Rankings/Finland-Top-20-February-2014