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What Factors Influence the Online Shopping Experience?

What factors lead to customer satisfaction in online shopping? The Online Shopping Customer Experience Study, a report commissioned by UPS, evaluates consumer shopping habits from pre-purchase to post-delivery and highlights which factors are most likely...
47% - ights/Infographics/What-factors-influence-the-online-shopping-experience

The Rise Of The 3Ms: m-Retail, m-Commerce & m-Payments

This presentation was made at the EMEA MMA Forum 2013 event - Mobile and the Path to Purchase - in London on November 11th and contains market insights on the emerging mobile commerce and retail landscape across the EU5 region.
46% - ights/Presentations-and-Whitepapers/2013/The-Rise-Of-The-3Ms

Measuring Multi-Platform Time-shifted Video Viewing

Over the past few years, consumers have drastically altered their video viewing habits, taking advantage of the many platforms available to watch video, whenever and wherever they want. For content owners to get credit for these audiences and for advertisers...
44% - ights/Infographics/Measuring-Multi-Platform-Time-shifted-Video-Viewing

Lecciones Aprendidas en Publicidad Digital

While advertising has evolved tremendously with the advent of new digital technologies, its goal today is much the same as it has always been—to elicit feelings, emotions, perceptions and actions that ultimately increase sales and build brand loyalty....
44% - ights/Presentations-and-Whitepapers/2014/Lessons-Learned-in-Digital-Advertising-Report

UK Digital Market Overview September 2014

Your monthly snapshot of digital audience trends. The Total Digital Population stands at 47.3m Unique Visitors in September, marginally down (-1.5%) on the previous month. The audience accessing exclusively from Mobile or Tablet devices was 2.3m, or just...
44% - ights/Presentations-and-Whitepapers/2014/UK-Digital-Market-Overview-September-2014

Dutch Digital Market Overview June 2014

Dutch Digital Market Overview June 2014: your monthly snapshot of digital audience trends.
44% - ights/Presentations-and-Whitepapers/2014/Dutch-Digital-Market-Overview-June-2014

The lasting impact of Meme stocks

Social amplification through platforms such as Reddit (specifically WallStreetBets) fueled the ‘meme stock’ conversation with GameStop and AMC among another dozen stocks dominating the headlines. This influx of new retail investors led to unprecedented...
44% - ights/Infographics/The-lasting-impact-of-Meme-stocks

Interest in Electric Vehicles Accelerates

Automakers have recently introduced a variety of new model options outside of traditional internal combustion engine vehicles, including fully electric, hybrid and plug-in hybrid vehicles. Consumer interest in hybrid/electric vehicles has driven tremendous...
44% - ights/Infographics/Interest-in-Electric-Vehicles-Accelerates

Spain Top 20 March 2014


44% - ights/Rankings/Spain-Top-20-March-2014

The UK Goes Mobile

The UK Goes Mobile - The introduction of mobile devices has completely changed the digital landscape, more than we could have predicted a few years back. Over 72% of the 47 million large UK digital audience access the internet via more than one device,...
42% - ights/Infographics/The-UK-Goes-Mobile