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Comscore To Announce Second Quarter 2024 Financial Results

Comscore, Inc. (Nasdaq: SCOR), plans to hold a conference call to discuss its financial results for the second quarter ended June 30, 2024 on Tuesday, August 6th at 5:00 p.m. ET.
9% - ights/Press-Releases/2024/7/Comscore-To-Announce-Second-Quarter-2024-Financial-Results

A Shifting Homeowners Insurance Market

In recent years, the cost of property insurance has dramatically increased in some cases, placing a heavy burden on homeowners.
9% - ights/Blog/A-Shifting-Homeowners-Insurance-Market

Publicis - Comscore Trainings


9% - ights/Events-and-Webinars/Course/Publicis-Comscore-Trainings

Unwrap Our 2024 Holiday Targeting Guide

Our programmatic targeting guide offers tailored audience recommendations for campaigns during the 2024 Holiday Season, including off-the-shelf and custom audience ideas.
9% - ights/Presentations-and-Whitepapers/2024/Unwrap-Our-2024-Holiday-Targeting-Guide

Comscore Introduces Comprehensive YouTube Audience Measurement Across All Digital Devices

Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced comprehensive measurement of YouTube audiences across all digital devices in the US.
9% - ights/Press-Releases/2024/7/Comscore-Introduces-Comprehensive-YouTube-Audience-Measurement-Across-All-Digital-Devices

Transforming The Digital Landscape Through Gender Inclusive Audience Intelligence

In this presentation, ANA’s See Her and Comscore introduce an industry-first tool designed to revolutionize how marketers and agencies reach and engage consumers who champion gender equality.
9% - ights/Presentations-and-Whitepapers/2024/Gender-Inclusive-Audience-Intelligence

2024 State of Gen Z and the Future of Advertising

In this report Comscore's cross-platform lens zooms in on the Gen Z audience with actionable insights across all screens, to help marketers gain new insights into this key consumer cohort and optimize ways to engage and convert them across social, digital,...
9% - ights/Presentations-and-Whitepapers/2024/2024-State-of-Gen-Z-and-the-Future-of-Advertising

Paris 2024 Olympics The Evolution of Viewing Experiences and Audience Engagement

The long-anticipated Paris 2024 Olympic Games are kicking off today, and you may be setting your phone reminders for the Opening Ceremony at 1:30 p.m. ET—that’s 7:30 p.m. Paris time! Whether or not you’re lucky enough to get a midday break, it's evident...
9% - ights/Blog/Paris-2024-Olympics-The-Evolution-of-Viewing-Experiences-and-Audience-Engagement

Why Chromes Cookie Decision Wont Halt Privacy Progress

In an unexpected (but not exactly surprising) July 22nd announcement, Google shared it would be abandoning its plan to deprecate third party cookies in 2025, finally ending a nearly five-year long “will they, won’t they” waiting game.
9% - ights/Blog/Why-Chromes-Cookie-Decision-Wont-Halt-Privacy-Progress

A oportunidade para anunciantes e publishers diante da recente notícia sobre os cookies

As the AdTech ecosystem processes this week’s news from Google, that it has pulled back on its plans to deprecate third-party cookies from Chrome, I see major positives for an evolving industry. The Google announcement doesn't mean a return to January...
9% - ights/Blog/The-Opportunity-for-Advertisers-and-Publishers-in-Light-of-the-Recent-Cookies-News