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Se firma acuerdo entre Comscore y seis paises de IAB en Latinoamerica
El acuerdo firmado entre Comscore y las oficinas locales de IAB en Argentina, Chile, Colombia, México, Perú y Uruguay dotará a la industria de información relevante para una toma de decisiones más informada que optimice la inversión publicitaria sobre...
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ights/Press-Releases/2022/6/Se-firma-acuerdo-entre-Comscore-y-seis-paises-de-IAB-en-Latinoamerica
Comscore Named As A Best Place To Work
Comscore today announced that LinkedIn has named it as a top 25 place to work in the Media and Entertainment Industry.
9% -
ights/Press-Releases/2022/6/Comscore-Named-As-A-Best-Place-To-Work
Lidl y Aldi Quienes usan las aplicaciones de estos supermercados
¿Hacer la compra online ha llegado para quedarse? La compra a través de Internet brinda flexibilidad y ahorra tiempo, pero realmente, ¿usamos cada vez más el móvil para comprar nuestros productos del día a día?
21% -
ights/Blog/Lidl-y-Aldi-Quienes-usan-las-aplicaciones-de-estos-supermercados
Making Data Simple with Comscore Total Digital
For the first time, Comscore Total Digital gives marketers, agencies and publishers combined digital and social measurement in one intuitive interface. Take a look at some of the key visual insights that will simplify the way you work.
9% -
ights/Blog/Making-Data-Simple-with-Comscore-Total-Digital
Los comportamientos online que impactan a la industria de viajes en España
En este informe analizamos los comportamientos online que impactan a la industria de viajes en España. Al hacerlo, identificamos oportunidades que los profesionales de marketing de la industria pueden aprovechar, así como patrones que merecen una investigación...
21% -
ights/Presentations-and-Whitepapers/2022/Los-comportamientos-online-que-impactan-a-la-industria-de-viajes-en-Espana
Horizon Media to Test Comscore Local TV Measurement Data as New Form of Currency
Comscore, Inc. today announced that Horizon Media is testing Comscore’s local TV measurement solution as a new form of currency for 2023 planning and buying.
9% -
ights/Press-Releases/2022/6/Horizon-Media-to-Test-Comscore-Local-TV-Measurement-Data-as-New-Form-of-Currency
How Comscore and YouTube Unlock the Power of CTV
Consumers are flocking to new ways of watching content and connected TV (CTV) is emerging as the new mainstream media providing richer and more diverse experiences. For advertisers, the opportunity to effectively reach and engage consumers in this dynamic...
9% -
ights/Blog/How-Comscore-and-YouTube-Unlock-the-Power-of-CTV
TATA IPL 2022 Indias Super Bowl
Cricket is the national pastime in India, attracting millions of viewers to matches consequently increasing the traffic of streaming platforms. In a streaming market as competitive as India’s, the online IPL is able to open a lot of marketing opportunities...
9% -
ights/Blog/TATA-IPL-2022-Indias-Super-Bowl
Comscore Adds CTV Measurement to Video Metrix Multi-Platform in India
Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced the addition of CTV measurement to its Video Metrix® Multi-Platform product, including YouTube traffic sharing measurement, for...
9% -
ights/Press-Releases/2022/6/Comscore-Adds-CTV-Measurement-to-Video-Metrix-Multi-Platform-in-India
Industry trends and Consumer Engagement Panel
Leading brands come together to discuss the latest trends in consumer engagement including upcoming changes that will impact them, like navigating the data landscape in a cookie-less world.
9% -
ights/Videos/Presentation/Industry-trends-and-Consumer-Engagement-Panel
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