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The Next Frontier in Cross Media Measurement
Reflections on i-com and our joint Executive Briefing with Kantar Media.
38% -
ights/Blog/The-Next-Frontier-in-Cross-Media-Measurement
CMI Compas Chooses comScore as Ad Verification Solution Provider of Record
CMI/Compas has named comScore as its solution provider of record for ad verification. This is a first of its kind collaboration in the pharma industry for physician and healthcare provider audiences.
38% -
ights/Press-Releases/2014/1/CMI-Compas-Chooses-comScore-as-Ad-Verification-Solution-Provider-of-Record
Upping the Ante on NHT
Over the past several years, comScore’s Brian Pugh has been outspoken about the problem of non-human traffic (NHT) in online advertising, describing the nature and scope of the threats and outlining the steps needed to eradicate NHT from the ecosystem....
38% -
ights/Blog/Upping-the-Ante-on-NHT
GroupM, IPG, Omnicom Group and Publicis Groupe Drive Momentum for vCE in DoubleClick
In late October, we hosted a dinner in New York City alongside Google executives to celebrate our partnership with DoubleClick. In attendance were agency leaders from the major holding companies as well as brand leaders from companies like Comcast, Pfizer...
38% -
ights/Blog/GroupM-IPG-Omnicom-Group-and-Publicis-Groupe-Drive-Momentum-for-vCE-in-DoubleClick
comScore Hosts Inaugural Industry Summit to Address the Future of Audiences Advertising
Key industry leaders congregate in New York for first-ever comScore Industry Summit
38% -
ights/Press-Releases/2015/8/comScore-Hosts-Inaugural-Industry-Summit-to-Address-the-Future-of-Audiences-Advertising
Comscore Announces AE Networks to Join Comscore Campaign Ratings Beta Program
Comscore, a trusted currency for planning, transacting and evaluating media across platforms, today announced that global content company, A+E Networks®, will join other leading media companies as a beta partner for Comscore Campaign Ratings, Comscore’s...
38% -
ights/Press-Releases/2018/11/Comscore-Announces-AE-Networks-to-Join-Comscore-Campaign-Ratings-Beta-Program
Discovery Inc Joins Comscore Campaign Ratings Beta
Comscore, a trusted currency for planning, transacting and evaluating media across platforms, today announced that Discovery, Inc., a global leader in real life entertainment, is now an official beta partner for Comscore Campaign Ratings.
38% -
ights/Press-Releases/2018/11/Discovery-Inc-Joins-Comscore-Campaign-Ratings-Beta
comScore Campaign Ratings Beta Goes Live to Evolve Media Measurement for the CrossPlatform Future
comScore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced the beta release of comScore Campaign Ratings, its new cross-platform video advertising measurement solution. In July of this...
38% -
ights/Press-Releases/2018/9/comScore-Campaign-Ratings-Beta-Goes-Live-to-Evolve-Media-Measurement-for-the-CrossPlatform-Future
Comscore Announces Canadian Launch of Plan Metrix Multi Platform Powered by Vividata
Comscore Announces Canadian Launch of Plan Metrix Multi-Platform Powered by Vividata. New solution connects interests, attitudes and behaviours with total digital media consumption for a more holistic view of consumer behaviour
38% -
ights/Press-Releases/2018/12/Comscore-Announces-Canadian-Launch-of-Plan-Metrix-Multi-Platform-Powered-by-Vividata
Comscore Expands Gower Street Analytics Partnership to Include Film Comparisons in Box Office Essentials
Comscore today announced that Gower Street Analytics film comparisons are available to subscribers of Box Office Essentials and International Box Office Essentials. The new feature represents an expansion of the partnership between Gower Street and Comscore.
38% -
ights/Press-Releases/2019/12/Comscore-Expands-Gower-Street-Analytics-Partnership-to-Include-Film-Comparisons-in-Box-Office-Essentials
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