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Comscore Appoints a new Country Manager for the UK

Comscore (Nasdaq: SCOR), a global leader in measuring and analysing consumer behaviours, today announced the appointment of Ira Xhelili as Country Manager for the UK. In this role, Ira will lead Comscore’s strategic initiatives in Great Britain, driving...
38% - ights/Press-Releases/2025/2/Comscore-Appoints-a-new-Country-Manager-for-the-UK

Currency for How Media Actually Works Today

The media landscape isn’t just shifting - it’s transforming and evolving in real time. Advertisers can no longer rely on a single, one-size-fits-all currency. They need measurement systems that can adapt to the new realities of today’s fluid, fragmented,...
38% - ights/Blog/Currency-for-How-Media-Actually-Works-Today

Global Momentum towards Trust in Digital Advertising

Restoring trust in digital advertising depends on solving the issues of viewability, brand safety, fraud and target audiences in a simplified and unified way so brands and agencies can feel confident their message is being seen by the right people to...
33% - ights/Blog/Global-Momentum-towards-Trust-in-Digital-Advertising

comScore and InsightXplorer Announce Exclusive Third-Party Alliance

comScore Inc. (NASDAQ: SCOR) and InsightXplorer today announced an exclusive third-party reseller alliance in the Taiwan market. This alliance will bring comScore’s global digital measurement products and services to the Taiwan market, while leveraging...
31% - ights/Press-Releases/2011/11/comScore-and-InsightXplorer-Announce-Exclusive-Third-Party-Alliance

The Internet is a Gamechanger in the 2008 Presidential Race

Like many of you, I’ve been following the 2008 presidential primary season with great interest. And while the first non-incumbent election in decades has made the early races even more intriguing than usual, it’s especially exciting for me to see the...
31% - ights/Blog/The-Internet-is-a-Gamechanger-in-the-2008-Presidential-Race

comScore Acquires the Products Division of Nexius

Today, comScore announced the acquisition of the products division of mobile network analytics provider Nexius, Inc., called the Xplore product suite. I want to offer a few thoughts on why we are so excited about this news.
31% - ights/Blog/comScore-Acquires-the-Products-Division-of-Nexius

GSMA Mobile Media Metrics Report Issued on UK Mobile Applications Usage

The GSMA and comScore, Inc. (NASDAQ: SCOR), in partnership with the UK mobile operators, today released the first monthly data showing how UK mobile consumers engage through mobile applications. The data from the GSMA Mobile Media Metrics (MMM) application...
31% - ights/Press-Releases/2011/6/GSMA-Mobile-Media-Metrics-Report-Issued-on-UK-Mobile-Applications-Usage

comScore Launches Online Video Measurement Service in Turkey

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced the launch of Video Metrix in Turkey. This online video measurement service, which was the first to market in the U.S. more than four years ago, has been developed...
31% - ights/Press-Releases/2011/4/comScore-Launches-Online-Video-Measurement-Service-in-Turkey