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Black Friday Billion: Kick-Off to Brick-and-Mortar Shopping Season Surges Past $1 Billion in E-Commerce Spending for the First Time
comScore (NASDAQ : SCOR), a leader in measuring the digital world, today reported U.S. retail e-commerce spending for the first 23 days of the November – December 2012 holiday season. For the holiday season-to-date, $13.7 billion has been spent online,...
31% -
ights/Press-Releases/2012/11/Black-Friday-Billion-Kick-Off-to-Brick-and-Mortar-Shopping-Season-Surges-Past-1-Billion-in-E-Commerce-Spending-for-the-First-Time
comScore Introduces Revolutionary Multi-Platform Campaign Analytics Solution to Measure Advertising Effectiveness Across TV, Web and Mobile
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced the U.S. launch of validated Campaign Essentials™ Multi-Platform (vCE™ MP), a ground-breaking solution that is the first to provide holistic campaign delivery validation...
52% -
ights/Press-Releases/2012/10/comScore-Introduces-Revolutionary-Multi-Platform-Campaign-Analytics-Solution-to-Measure-Advertising-Effectiveness-Across-TV-Web-and-Mobile
Digital Analytix Monetization Allows Publishers to Create More Effective Viewability-Based Page Layouts and Advertising Packages
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced the official launch of Digital Analytix® Monetization, a new module in the Digital Analytix platform that provides publishers with viewability and duration data for...
47% -
ights/Press-Releases/2012/10/Digital-Analytix-Monetization-Allows-Publishers-to-Create-More-Effective-Viewability-Based-Page-Layouts-and-Advertising-Packages
USATODAY.com Creates Better Viewing Experience and Value for Advertisers with comScore Validated Impression Measurement
Gannett Co., Inc. (NYSE: GCI) and comScore, Inc. (NASDAQ: SCOR) today announced an agreement to implement viewable impression measurement across ad campaigns appearing on the new USATODAY.com so that advertisers can quantify ads with the greatest ability...
54% -
ights/Press-Releases/2012/10/USATODAY.com-Creates-Better-Viewing-Experience-and-Value-for-Advertisers-with-comScore-Validated-Impression-Measurement
comScore validated Campaign Essentials™ (vCE) Breaks New Multi-Platform Ground With Validation of Online Video Ad Campaigns
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced the global introduction of validated Campaign Essentials™ (vCE) for Video, which measures GRPs, demographics and behavioral profiles of audiences reached by video...
48% -
ights/Press-Releases/2012/10/comScore-validated-Campaign-Essentials-vCE-Breaks-New-Multi-Platform-Ground-With-Validation-of-Online-Video-Ad-Campaigns
comScore Releases August 2012 US Online Video Rankings
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that an all-time high of 188 million U.S. Internet users watched 37.7 billion online content videos in August, while...
28% -
ights/Press-Releases/2012/9/comScore-Releases-August-2012-US-Online-Video-Rankings
comScore and 1871 Announce Partnership to Help Accelerate Chicago Area Startups
As a veteran of the Chicago tech entrepreneurship scene, I am delighted to announce today a new comScore initiative aimed at helping accelerate the growth of Chicago startup companies. comScore is partnering with 1871, a 50,000-square-foot collaborative...
28% -
ights/Blog/comScore-and-1871-Announce-Partnership-to-Help-Accelerate-Chicago-Area-Startups
1871 Partners With comScore to Support Chicago Tech Start-Ups
1871 and comScore (NASDAQ: SCOR), a leader in measuring the digital world, announced today that they have established a partnership to help jump-start Chicago’s digital tech community.
31% -
ights/Press-Releases/2012/9/1871-Partners-With-comScore-to-Support-Chicago-Tech-Start-Ups
comScore Releases August 2012 US Search Engine Rankings
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in August with 66.4 percent of search queries...
38% -
ights/Press-Releases/2012/9/comScore-Releases-August-2012-US-Search-Engine-Rankings
comScore and Arbitron to Launch Groundbreaking Cross-Platform Media Measurement Initiative with ESPN as Charter Client and Collaborator
COLUMBIA, MD and RESTON, VA; September 13, 2012 – Arbitron Inc. (NYSE: ARB) and comScore (NASDAQ: SCOR) announced today an agreement to develop the first-ever five-platform measurement initiative that would provide an unparalleled view of changing consumption...
77% -
ights/Press-Releases/2012/9/comScore-and-Arbitron-to-Launch-Groundbreaking-Cross-Platform-Media-Measurement-Initiative-with-ESPN-as-Charter-Client-and-Collaborator
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