title - Comscore, Inc.

5 Interesting Facts About Millennials Mobile App Usage from The 2017 US Mobile App Report

We just released our 2017 U.S. Mobile App Report, and of the many new and interesting findings contained in the report, what jumped out to me was how much Millennials drive the market. They’re the most engaged, adept and opinionated app users of any demographic,...
31% - ights/Blog/5-Interesting-Facts-About-Millennials-Mobile-App-Usage-from-The-2017-US-Mobile-App-Report

Amazon’s First Try at the Smartphone Market Doesn’t Mean it’s New to Mobile

Amazon announced its foray into the smartphone market on Wednesday when it unveiled its highly anticipated Fire Phone. In what many would consider a bold strategic move, the online retail giant has opted to compete for consumers’ affections in an already...
31% - ights/Blog/Amazon-s-First-Try-at-the-Smartphone-Market-Doesn-t-Mean-it-s-New-to-Mobile

PushSpring and comScore Partner to Deliver Enhanced Mobile Audience Segments for Programmatic Buying

PushSpring Platform Clients Can Now Leverage A Powerful Combination of comScore Mobile Demographics and PushSpring App Analytics to Build Targeted Audience Segments
31% - ights/Press-Releases/2016/10/PushSpring-and-comScore-Partner-to-Deliver-Enhanced-Mobile-Audience-Segments-for-Programmatic-Buying

comScore Announces Launch of MMX Multi-Platform in the Netherlands

comScore, Inc. (NASDAQ: SCOR) today announced the launch of MMX® Multi-Platform in the Netherlands to measure unduplicated audiences across desktop, smartphones and tablets in order to account for today’s total digital population. The new service builds...
31% - ights/Press-Releases/2016/9/comScore-Announces-Launch-of-MMX-Multi-Platform-in-the-Netherlands

Roku Partners with comScore to Deliver Industry Leading Video Ad Measurement

Partnership Offers Improved Cross-Media Comparability for TV and Digital Ad Campaigns and Enhanced Monetization Opportunities
31% - ights/Press-Releases/2016/10/Roku-Partners-with-comScore-to-Deliver-Industry-Leading-Video-Ad-Measurement

Global Verified Contextual Private Marketplaces for Connected TV and Video Advertising

Industry-leading contextual technology enables accurate brand safety and contextual categorization for Connected TV and video advertising
31% - ights/Press-Releases/2020/10/Global-Verified-Contextual-Private-Marketplaces-for-Connected-TV-and-Video-Advertising

Comscore Announces Advancements in Cross-Screen Media Measurement

As Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms is on the precipice of entering its second decade of delivering groundbreaking census-representative TV measurement, the company is excited...
31% - ights/Press-Releases/2020/10/Comscore-Announces-Advancements-in-Cross-Screen-Media-Measurement

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