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comScore Receives ABC Certification for Online Ad Viewability
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today received certification from ABC (Audit Bureau of Circulations) for its viewability measurement in validated Campaign Essentials™ (vCE®).
30% -
ights/Press-Releases/2014/11/comScore-Receives-ABC-Certification-for-Online-Ad-Viewability
comScore Announces vCE Integration Partnership with Adform
comScore, Inc. (NASDAQ: SCOR), a global leader in measuring the digital world, today announced a partnership with Adform, the world's only programmatic brand-led media platform, which allows marketers to streamline setup and measure digital campaign delivery...
33% -
ights/Press-Releases/2014/11/comScore-Announces-vCE-Integration-Partnership-with-Adform
What is Big Data and why is it important?
What is Big Data and why is it important?
17% -
ights/Presentations-and-Whitepapers/2014/What-is-Big-Data-and-why-is-it-important
Social Media Engagement Flourishes in Latin America Growing 127 Percent Year over Year
comScore, Inc. today released social media data specific to Latin America from Shareablee. Shareablee is the leading authority on audience intelligence, competitive benchmarking and actionable insights for social media.
33% -
ights/Press-Releases/2014/11/Social-Media-Engagement-Flourishes-in-Latin-America-Growing-127-Percent-Year-over-Year
Finland Top 20 September 2014
Slightly increasing in comparison to August 2014 traffic levels, over 3.6 million people in Finland went online via their desktop PCs or laptops in September 2014.
17% -
ights/Rankings/Finland-Top-20-September-2014
Lessons Learned in Digital Advertising
While advertising has evolved tremendously with the advent of new digital technologies, its goal today is much the same as it has always been—to elicit feelings, emotions, perceptions and actions that ultimately increase sales and build brand loyalty....
17% -
ights/Videos/Products/Lessons-Learned-in-Digital-Advertising
Lecciones Aprendidas en Publicidad Digital
While advertising has evolved tremendously with the advent of new digital technologies, its goal today is much the same as it has always been—to elicit feelings, emotions, perceptions and actions that ultimately increase sales and build brand loyalty....
17% -
ights/Presentations-and-Whitepapers/2014/Lessons-Learned-in-Digital-Advertising-Report
How to Avoid the Creep Factor with IoT Technology
Last week comScore attended the Digital Analytics Association (DAA) Seattle Symposium hosted at the Microsoft Conference Center in Seattle, WA. The event included frequently visited topics such as location analytics, market research methodologies, and...
17% -
ights/Blog/How-to-Avoid-the-Creep-Factor-with-IoT-Technology
Data snacks on FIFA World Cup 2014
Learn interesting data snacks about how the FIFA World Cup 2014 performed on the digital field.
39% -
ights/Blog/Data-snacks-on-FIFA-World-Cup-2014
Special Event Marketing on Social
This presentation with Shareablee examines major worldwide events such as the Olympics, World Cup, Super Bowl, Oscars, and more in the context of social media marketing. You will learn the strategies behind various social media tactics that have been...
55% -
ights/Presentations-and-Whitepapers/2014/Special-Event-Marketing-on-Social
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