Search for "mobile Metrix" returned 3003 matches

Two-thirds of Zynga Groupon and Pandora Users Access Exclusively Via Mobile

Although we now live in a digital world featuring a multi-platform majority, many large media properties focus more of their efforts on a particular platform, whether it’s for practicality, a better user experience, or some other reason. That primary...
41% - ights/Infographics/Two-thirds-of-Zynga-Groupon-and-Pandora-Users-Access-Exclusively-Via-Mobile

Five Strategies for Effectively Marketing to the MultiPlatform Majority

In a world where multiple device usage is no longer the exception but the rule, the time has come for a new multi-platform approach to digital media measurement, planning, evaluation and optimization.
23% - ights/Blog/Five-Strategies-for-Effectively-Marketing-to-the-MultiPlatform-Majority

92 Percent of US Time Spent with Photos Occurs on Mobile vs Just 25 Percent for Portals

As of August 2013, the digital platforms that users consumed media on proved to be heavily influenced by the type of content they engaged with.This finding supports the idea that people prefer different devices for accomplishing different online activities...
37% - ights/Infographics/92-Percent-of-US-Time-Spent-with-Photos-Occurs-on-Mobile-vs-Just-25-Percent-for-Portals

comScore Media Metrix Ranks Top 50 US Web Properties for September 2013

Schools were officially back in session in September, causing traffic to jump at Education and Retail sites. Major news developments around the impending U.S. government shutdown had Americans visiting the Political News category for the latest coverage.
56% - ights/Press-Releases/2013/10/comScore-Media-Metrix-Ranks-Top-50-US-Web-Properties-for-September-2013

comScore Releases 2013 US Online Auto Insurance Shopping Report

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its 2013 Online Auto Insurance Shopping Report, which provides a detailed analysis of overall industry trends in 2012 and the attitudes and intentions of consumers...
15% - ights/Press-Releases/2013/10/comScore-Releases-2013-US-Online-Auto-Insurance-Shopping-Report

1 in 7 European Smartphone Owners Make Online Purchases via their Device

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released an overview of mobile phone usage across the five leading European markets (France, Germany, Italy, Spain and the United Kingdom) using data from the comScore MobiLens...
34% - ights/Press-Releases/2013/10/1-in-7-European-Smartphone-Owners-Make-Online-Purchases-via-their-Device

comScore Signs Partnerships with Media Consultant

comScore, Inc. (NASDAQ : SCOR ), a leader in measuring the digital world, announced today strategic partnerships with Media Consultants and Mediasoft, two Italian companies providing forecasting, planning and analysis software to the advertisers and agencies....
58% - ights/Press-Releases/2013/10/comScore-Signs-Partnerships-with-Media-Consultant

Mobile Copenhagen 2013 Mobile Insights

Mobile Copenhagen 2013 Mobile Insights
44% - ights/Presentations-and-Whitepapers/2013/Mobile-Copenhagen-2013-Mobile-Insights

Marketing to the MultiPlatform Majority

comScore today released its latest white paper, Marketing to the Multi-Platform Majority, to help digital businesses gain a better understanding of the evolving multi-platform environment and provide strategies for success in this period of dynamic change.
38% - ights/Blog/Marketing-to-the-MultiPlatform-Majority

Marketing to the Multi-Platform Majority

In today’s world, the paradigm of multi-platform digital media consumption is breeding complexity, disrupting the established media infrastructure, and creating uncertainty about what tomorrow might bring. This white paper will provide companies with...
36% - ights/Presentations-and-Whitepapers/2013/Marketing-to-the-MultiPlatform-Majority