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comScore to Appoint Serge Matta Chief Executive Officer

comScore, Inc. today announced that its Board of Directors has appointed Serge Matta as Chief Executive Officer, effective March 1, 2014. Concurrently, Dr. Magid Abraham, comScore’s co-founder and current Chief Executive Officer, will become Executive...
9% - ights/Press-Releases/2014/2/comScore-to-Appoint-Serge-Matta-Chief-Executive-Officer

Social Media Monetization in a Mobile First World

As much as Silicon Valley’s ethos is the constant pursuit of creating value, eventually the byproduct of this process (and the stakeholders involved) will also require the creation of revenue. In the past year, we have seen these dynamics play out in...
9% - ights/Blog/Social-Media-Monetization-in-a-Mobile-First-World

comScore to Present at the Goldman Sachs Technology and Internet Conference 2014

comScore, Inc. (NASDAQ: SCOR), a global leader in measuring the digital world, today announced that Serge Matta, President, and Ken Tarpey, Chief Financial Officer, will present at the Goldman Sachs Technology and Internet Conference 2014 in San Francisco,...
9% - ights/Press-Releases/2014/1/comScore-to-Present-at-the-Goldman-Sachs-Technology-and-Internet-Conference-2014

The MultiPlatform Majority is Here to Stay and What This Means for Your Web Analytics

The new speed of digital innovation poses a challenge for businesses, especially when it comes to web analytics. Traditional metrics used in web analytics are quickly becoming unreliable due to the proliferation of devices that are coming online. It isn’t...
9% - ights/Blog/The-MultiPlatform-Majority-is-Here-to-Stay-and-What-This-Means-for-Your-Web-Analytics

comScore Releases December 2013 US Search Engine Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in December with 67.3 percent of search queries...
9% - ights/Press-Releases/2014/1/comScore-Releases-December-2013-US-Search-Engine-Rankings

Lifting of MRC Advisory on Digital Ad Viewability Signals New Era of Accountability

Ad Impressions, Ad Validation, Advertising, Video, Viewability,
9% - ights/Blog/Lifting-of-MRC-Advisory-on-Digital-Ad-Viewability-Signals-New-Era-of-Accountability

comScore to Present at the Deutsche Bank 22nd Annual Media Internet Telecom Conference

comScore, Inc. (NASDAQ: SCOR), a global leader in measuring the digital world, today announced that Serge Matta, President, and Ken Tarpey, Chief Financial Officer, will present at the Deutsche Bank 22nd Annual Media, Internet & Telecom Conference in...
9% - ights/Press-Releases/2014/2/comScore-to-Present-at-the-Deutsche-Bank-22nd-Annual-Media-Internet-Telecom-Conference

Are mobile operators asking the right questions of their subscriber big data

With more than 50% of all mobile service revenues driven from data services in the U.S. in 2013, the demand for mobile data is exploding faster than ever before. Average Revenue Per User (ARPU) for data services have grown by 5% quarter over quarter...
9% - ights/Blog/Are-mobile-operators-asking-the-right-questions-of-their-subscriber-big-data

Dutch Digital Market Overview January 2014

Your monthly snapshot of digital audience trends.
9% - ights/Presentations-and-Whitepapers/2014/Dutch-Digital-Market-Overview-January-2014

comScore Media Metrix Ranks Top 50 US Desktop Web Properties for February 2014

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly ranking of U.S. desktop web activity at the top online properties for February 2014 based on data from the comScore Media Metrix service. For the third...
9% - ights/Press-Releases/2014/3/comScore-Media-Metrix-Ranks-Top-50-US-Desktop-Web-Properties-for-February-2014