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Platform One Demand-Side Platform MarketOne Leverages comScore validated Campaign Essentials

comScore, Inc. (NASDAQ: SCOR) today announced that Platform One demand-side platform MarketOne® has leveraged comScore validated Campaign EssentialsTM (vCE®) for digital campaign viewability measurement. comScore vCE allows advertisers to measure the...
9% - ights/Press-Releases/2016/6/Platform-One-Demand-Side-Platform-MarketOne-Leverages-comScore-validated-Campaign-Essentials

comScore Board Names Co-Founder Gian Fulgoni as Chief Executive Officer

comScore (NASDAQ: SCOR) today announced that its Board of Directors has named company co-founder Gian Fulgoni as its Chief Executive Officer. Mr. Fulgoni most recently served comScore as Chairman Emeritus, a role he has held since 2014, and he will continue...
9% - ights/Press-Releases/2016/8/comScore-Board-Names-Co-Founder-Gian-Fulgoni-as-Chief-Executive-Officer

comScore Releases Japan Desktop Online Video Rankings for April 2015

comScore, Inc. (NASDAQ: SCOR) today released Japan data from the comScore Video Metrix® service, showing that Google Sites, Yahoo Sites and Twitter ranked as the top three online video properties by unique viewers in April 2016. The comScore data also...
9% - ights/Rankings/comScore-Releases-Japan-Desktop-Online-Video-Rankings-for-April-2016

The State of Mobile News Audiences in 3 Charts

If you’re between the ages of 18-34, there’s a strong chance you’re reading this on a mobile device right now. That’s because, like many other digital categories, news consumption has increasingly shifted to mobile in recent years, and Millennials (defined...
9% - ights/Blog/The-State-of-Mobile-News-Audiences-in-3-Charts

comScore and xAd Partner to Provide Global Measurement Solution

xAd, the global leader in location intelligence that drives sales, today announced that it has partnered with comScore (NASDAQ: SCOR), a global media measurement and analytics company, to provide its clients with a global measurement solution that links...
9% - ights/Press-Releases/2016/6/comScore-and-xAd-Partner-to-Provide-Global-Measurement-Solution

comScore Introduces Mobile Audience Campaign Reporting in Canada and the United Kingdom

comScore (NASDAQ: SCOR) today announced the expansion of its mobile demographic reporting capabilities in validated Campaign Essentials™ (vCE®) to Canada and the United Kingdom
9% - ights/Press-Releases/2016/9/comScore-Introduces-Mobile-Audience-Campaign-Reporting-in-Canada-and-the-United-Kingdom

Targeting the Millennial Generation

In this presentation, Mike Shaw, VP Sales UK at comScore looks at the targeting and monetisation of the youth audience for news publishers.
9% - ights/Presentations-and-Whitepapers/2016/Targeting-the-Millennial-Generation

Digital Audiences Bloom in Warmer Months for Seasonal Travel Categories

Summer has officially arrived, and many consumers across the U.S. are finalizing their seasonal travel plans or have already embarked on their summer vacations. With school out of session and the weather more pleasant, summer nearly always tends to see...
9% - ights/Blog/Digital-Audiences-Bloom-in-Warmer-Months-for-Seasonal-Travel-Categories

Hearst Television Inc Signs with comScores Local TV Service

comScore (NASDAQ: SCOR) today announced it has entered a multi-market agreement with Hearst Television, Inc. for three of its stations – WISN-TV (ABC) Milwaukee, Wis., as well as KHBS/KHOG-TV (ABC) and KHBS/KHOG-D2 (CW) Fort Smith-Fayetteville, Ark.
9% - ights/Press-Releases/2016/6/Hearst-Television-Inc-Signs-with-comScores-Local-TV-Service

comScore Expands Relationship with Raycom TV

comScore (NASDAQ: SCOR) today announced the expansion of its partnership with Raycom for comScore’s local television viewing information across five new Raycom television markets. With this agreement, comScore now has 56 TV markets under contract with...
9% - ights/Press-Releases/2016/7/comScore-Expands-Relationship-with-Raycom-TV