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As Work-From-Home Numbers Rise Due to the Coronavirus Pandemic Collaboration Tools See Spikes in Usage

With Covid-19 changing the ways in which U.S. audiences are using online tools for socialization and work, we are also seeing large shifts in engagement with conferencing and collaboration tools. This blog post examines trends in collaboration platforms...
9% - ights/Blog/As-Work-From-Home-Numbers-Rise-Due-to-the-Coronavirus-Pandemic-Collaboration-Tools-See-Spikes-in-Usage

Comscore Research Captures Transformative Reach of Collaboration Software During Pandemic

As companies across the U.S. assess a potential return to office environments amid the continuing COVID-19 pandemic, new research from Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, reveals...
9% - ights/Press-Releases/2020/7/Comscore-Research-Captures-Transformative-Reach-of-Collaboration-Software-During-Pandemic

Marketing to the MultiPlatform Majority

comScore today released its latest white paper, Marketing to the Multi-Platform Majority, to help digital businesses gain a better understanding of the evolving multi-platform environment and provide strategies for success in this period of dynamic change.
9% - ights/Blog/Marketing-to-the-MultiPlatform-Majority

Why Digital Ad Growth Depends on the Link Between Pixels and People

I was lucky enough to join some of digital advertising’s best and brightest last week at the IAB’s Ad Ops Summit and comScore’s own Media Seller Roundtable, and those in attendance were treated to some valuable perspective about ad viewability and audience...
9% - ights/Blog/Why-Digital-Ad-Growth-Depends-on-the-Link-Between-Pixels-and-People

The Multi-Screen Path to Purchasing

Today’s consumer is more and more likely to engage with digital content on multiple devices. Even more intriguing are the implications of mobile devices and the user’s ability to access content on-the-go. As new purchasing channels open up, it is important...
9% - ights/Presentations-and-Whitepapers/2013/The-MultiScreen-Path-to-Purchasing

comScore Partners with Shareablee

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced a partnership with Shareablee to provide comScore clients with social media benchmarking and competitive intelligence insights.
9% - ights/Press-Releases/2013/11/comScore-Partners-with-Shareablee

2013 Southeast Asia Digital Future in Focus Webinar

In this webinar, Kerry J Brown presents key insights from the 2013 SEA Digital Future in Focus report, highlighting how the prevailing trends in web usage, online video, search, social media and e-commerce are defining the current marketplace and what...
9% - ights/Presentations-and-Whitepapers/2013/2013-Southeast-Asia-Digital-Future-in-Focus-Webinar

Terra Uses comScore validated Media Essentials to Measure Improved Ad Viewability of New Site Layout Gains

comScore, Inc., a global leader in measuring the digital world, announced that Terra uses validated Media Essentials (vME), a tool for evaluating and optimizing inventory by ad slot, site section and creative size, to gain increased viewability in their...
9% - ights/Press-Releases/2014/7/Terra-Uses-comScore-validated-Media-Essentials-to-Measure-Improved-Ad-Viewability-of-New-Site-Layout-Gains