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A Review of Online and Mobile Trends in Europe

Mike Read, managing director of comScore Europe, discusses the big changes that have occurred online over the past 15 years, showing how traffic volumes are no longer centred around the United States.
8% - ights/Presentations-and-Whitepapers/2011/A-Review-of-Online-and-Mobile-Trends-in-Europe

Turkey Has Third Most Engaged Online Audience in Europe

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released an overview of internet usage in Europe and Turkey, showing that of Europe’s 372 million unique visitors, Turkey accounts for 23.1 million unique visitors during August...
8% - ights/Press-Releases/2011/10/Turkey-Has-Third-Most-Engaged-Online-Audience-in-Europe

Non-Resident Visitation to Top Local Sites in India

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a report on visitation to local sites in India by online users from outside of the country. The report found that among the top local news destinations in India, most...
8% - ights/Press-Releases/2011/11/Non-Resident-Visitation-to-Top-Local-Sites-in-India

comScore Media Metrix Ranks Top 50 US Web Properties for October 2011

The annual McDonald’s Monopoly game and a large Powerball jackpot drove millions of prize-hungry visitors to the Lotto/Sweepstakes category in October. Sweetest Day and Halloween prompted a seasonal spike in traffic at Flowers/Gifts/Greetings sites and...
8% - ights/Press-Releases/2011/11/comScore-Media-Metrix-Ranks-Top-50-US-Web-Properties-for-October-2011

The Power of Like: Understanding the scale and importance of social media

This presentation gives an overview of social media adoption & usage in UK & Europe, mobile-specific social media behaviour and the real impact of Facebook fan volumes.
8% - ights/Presentations-and-Whitepapers/2011/The-Power-of-Like-Understanding-the-scale-and-importance-of-social-media

Next-Generation Strategies for Advertising to Millennials

The Millennial generation’s massive size and strong purchasing power, estimated to be $170 billion per year, makes them a valuable segment of the population for marketers to target. But given some of the unique characteristics of this generation, having...
8% - ights/Presentations-and-Whitepapers/2012/Next-Generation-Strategies-for-Advertising-to-Millennials

Handheld Shopping: How Mobile is Changing the Retail Environment Webinar

This webinar presents the latest trends in the mobile retail environment from the new comScore Mobile Retail Advisor report. In addition, we provide insights into today’s mobile shopper and highlight the opportunities and challenges that brands face in...
8% - ights/Presentations-and-Whitepapers/2011/Handheld-Shopping-How-Mobile-is-Changing-the-Retail-Environment

comScore Releases Report Next Generation Strategies for Advertising to Millennials

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released the report Next-Generation Strategies for Advertising to Millennials, highlighting the results from a recent comScore study that identifies the unique characteristics...
8% - ights/Press-Releases/2012/1/comScore-Releases-Report-Next-Generation-Strategies-for-Advertising-to-Millennials