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Tubi announces first-to-market planning integrations and partnerships at Tubi connect

Tubi today announced new first-to-market planning tools and partnerships at Tubi Connect, an event in New York City bringing together advertisers to take a deep dive into how Tubi is connecting diverse stories, brands and data with the right audiences.
20% - ights/Press-Releases/2023/3/Tubi-announces-first-to-market-planning-integrations-and-partnerships-at-Tubi-connect

El video de 10 minutos del grupo hotelero Hilton recibio x86 mas visualizaciones que el promedio de otras marcas en TikTok

At a time when fast scroll culture dominates social media use, spending more than 2 minutes on a video can feel like a lifetime; Viewing a video that is 10 minutes long may well feel like an eternity.
18% - ights/Blog/10-minute-video-on-TikTok-from-the-Hilton-group-sees-86X-more-views-than-the-average-brand

Warner Bros Discovery Comscore and the Future of Currency at Scale

Warner Bros. Discovery’s announcement selecting Comscore as one of its trusted currency providers for the upfront is a signal to the advertising community that programmers are leaning into the need to provide marketers improved measurement solutions that...
21% - ights/Blog/Warner-Bros-Discovery-Comscore-and-the-Future-of-Currency-at-Scale

PubMatic Partners with Proximic by Comscore Giving Media Buyers Scalable ID-less Targeting Solutions

PubMatic and Proximic by Comscore announced the integration of Proximic by Comscore’s Predictive Audiences and Content Targeting solutions into the PubMatic platform.
18% - ights/Press-Releases/2023/3/PubMatic-Partners-with-Proximic-by-Comscore-Giving-Media-Buyers-Scalable-ID-less-Targeting-Solutions

About Proximic by Comscore


7% - e/About

Formula One is fuelling up the US market

15 million Americans visited digital content related to auto racing sports in January 2023.
7% - ights/Blog/Formula-One-is-fuelling-up-the-US-market

Comscore INTERACT 2023

COMSCORE INTERACT LONDON will bring together the most creative and forward-thinking marketers, influencers, C-suite innovators, researchers and advertising sales leaders to get the inside word on what's working for high-performing brands, how to stay...
22% - eract-london-2023

Back to Regularly Scheduled Programming in Austin TX

As the post-Super Bowl and pre-March Madness slump lingers over Austin, TX, the week of February 20-26, 2023 saw an emphasis on the staple local TV programs.
7% - ights/Blog/Back-to-Regularly-Scheduled-Programming-in-Austin-TX

2023 State of Gaming

Comscore’s 2023 State of Gaming report unpacks the ever-changing gaming landscape including new opportunities for advertisers and content owners.
17% - ights/Presentations-and-Whitepapers/2023/2023-State-of-Gaming

Who is today’s Spotify Consumer

If you’re looking for actionable insights to build audiences on audio streaming platforms, we unpack one of the largest platforms in the world: Spotify.
17% - ights/Blog/Who-is-today-s-Spotify-Consumer