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Gambling online en peligro
La categoría Gambling qué incluye Loterías y Sorteos, Apuestas y Juegos de Azar ha tenido una evolución muy desigual durante los últimos años y ha quedado especialmente afectada por el año pandémico. En España siempre le hemos tenido especial cariño a...
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ights/Blog/Gambling-online-en-peligro
Best Times to Post on Social: Food and Grocery Brands
For content strategists and social media managers, it can be difficult to schedule posts. When will the audience be most likely to engage? How do you capture the most attention on your content? What times are best for what social media platforms?
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ights/Blog/Best-Times-to-Post-on-Social-Food-and-Grocery-Brands
Comscore Announces Media & Technology Industry Veteran Jon Carpenter as Chief Financial Officer
Comscore today announced the appointment of Jon Carpenter as Chief Financial Officer. Carpenter, who will start November 29, 2021, joins Comscore as the company continues to capitalize on the transformational marketplace opportunities and executes on...
17% -
ights/Press-Releases/2021/10/Comscore-Announces-Media-Technology-Industry-Veteran-Jon-Carpenter-as-Chief-Financial-Officer
Future Finders: The Future of Media Measurement with Bill Livek
In this interview at Advertising Week New York 2021, Comscore’s CEO & Executive Vice Chairman Bill Livek discusses how today’s viewership behaviors have signaled the need for a more modern cross-screen measurement approach, and outline the fundamental...
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ights/Videos/Interview/Future-Finders-The-Future-of-Media-Measurement-with-Bill-Livek
Building for the Future of Measurement, Today
Comscore’s Chief Commercial Officer Chris Wilson joined Mitch Oscar, USIM’s Director of Advanced TV strategy at Advertising Week New York 2021 to talk about how modern media measurement must evolve to account for the advancing TV and video landscape,...
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ights/Videos/Interview/Building-for-the-Future-of-Measurement-Today
Comscore presenta una nueva metodología de medición para España
Prevista para 2023, la nueva metodología supone una innovación estratégica para el desarrollo de las mediciones Comscore
7% -
ights/Press-Releases/2021/10/Comscore-presenta-una-nueva-metodologia-de-medicion-para-Espana
Comscore Annuncia una Nuova Metodologia per l'Italia
nuova e originale metodologia, l'Italia, innovazione continua, Comscore
7% -
ights/Press-Releases/2021/10/Comscore-Annuncia-una-Nuova-Metodologia-per-l-Italia
Comscore Connected TV: Viewing Behaviour in the UK pt1
In the first instalment of Comscore Connected TV, we look at OTT viewing behaviour on TV screens in the UK and compare it with linear viewing behaviour. In most households, TV viewing follows a weekly pattern, with greater activity occurring during weekends....
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ights/Blog/Comscore-Connected-TV-Viewing-Behaviour-in-the-UK-pt1
As More Electric Vehicles Hit The Market Interest Accelerates
Consumers have more choice than ever for alternative fuel vehicles. Automakers have steadily introduced new alternative fuel vehicles, further sparking awareness and interest in these segments. Improved infrastructure, greater affordability, support from...
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ights/Blog/As-More-Electric-Vehicles-Hit-The-Market-Interest-Accelerates
Trooh Turns to Comscore for DOOH Audience Measurement
Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced an agreement with Trooh, a leading U.S. place-based media company connecting brands with millions of consumers on their daily journey out-of-home,...
19% -
ights/Press-Releases/2021/10/Trooh-Turns-to-Comscore-for-DOOH-Audience-Measurement
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