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6 Keys to Mobile Search Marketing Success

A funny thing happened on the bus on my way to work recently. I was on my phone searching for a lunchtime haircut spot, the lady next to me was shopping for new curtains on her iPad, and a Wall Street type was talking loudly on his phone asking for tips...
5% - ights/Blog/6-Keys-to-Mobile-Search-Marketing-Success

Mobile Social Media Usage up 80 Percent in the UK

In the UK, mobile owners are turning to their devices to keep up to date on their online social status with increasing frequency. Social media usage on mobile phones has nearly doubled in the UK since a year ago.
5% - ights/Infographics/Mobile-Social-Media-Usage-up-80-Percent-in-the-UK

comScore Reports March 2011 US Mobile Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending March 2011. The study surveyed...
11% - ights/Press-Releases/2011/5/comScore-Reports-March-2011-US-Mobile-Subscriber-Market-Share

comScore to Speak at the Jefferies 2011 Global Technology, Internet, Media & Telecom Conference

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced that Dr. Magid Abraham, President and Chief Executive Officer, will present at the Jefferies 2011 Global Technology, Internet, Media & Telecom Conference in New York...
5% - ights/Press-Releases/2011/5/comScore-to-Speak-at-the-Jefferies-2011-Global-Technology-Internet-Media-Telecom-Conference

Seeking Osama: Anatomy of a News Firestorm in a Cross-Platform Environment

When the news broke late Sunday evening that U.S. armed forces had managed to hunt down and kill Osama bin Laden, a range of emotions washed over me, including relief, elation, pride and so many others. But soon after the initial “pinch-myself, is this...
12% - ights/Blog/Seeking-Osama-Anatomy-of-a-News-Firestorm-in-a-Cross-Platform-Environment

What’s Next? A Look into the Future of Digital

The digital world is rapidly evolving both in Brazil and across the globe. This presentation explores the expanding landscape of digital media and how various aspects such as social networking, smartphones and tablets are influencing the way consumers...
5% - ights/Presentations-and-Whitepapers/2011/What-s-Next-A-Look-into-the-Future-of-Digital

U.S. Online Display Advertising Market Delivers 1.1 Trillion Impressions in Q1 2011

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released an overview of the U.S. online display advertising market for Q1 2011 based on data from comScore Ad Metrix, indicating that nearly 1.11 trillion display ads were delivered...
11% - ights/Press-Releases/2011/5/U.S.-Online-Display-Advertising-Market-Delivers-1.1-Trillion-Impressions-in-Q1-2011

comScore Releases European Engagement and Top Web Properties Rankings for March 2011

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released an overview of Internet usage in Europe, showing 363.7 million unique people went online in March 2011 for an average of 26 hours per person.
5% - ights/Press-Releases/2011/5/comScore-Releases-European-Engagement-and-Top-Web-Properties-Rankings-for-March-2011

Mexico Leads Latin America in Online Video Penetration and Engagement

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a study of online video viewing behaviors in Latin America based on data from its comScore Video Metrix Service. The report found that in Brazil, Mexico, Argentina...
5% - ights/Press-Releases/2011/5/Mexico-Leads-Latin-America-in-Online-Video-Penetration-and-Engagement

#RoyalWedding: The Role of Social Media in William and Kate’s Big Day

Unless you’ve been living in a media-free cave for the past month, you are well aware of the Royal Wedding taking place this Friday between Prince William and Kate Middleton. These nuptials mark the first major royal wedding since the dawn of the Internet...
5% - ights/Blog/RoyalWedding-The-Role-of-Social-Media-in-William-and-Kate-s-Big-Day