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comScore 2014 Latin America & U.S. Hispanic Digital Summit

Learn about the latest digital trends affecting the Latin American and U.S. Hispanic segments. Review our 2014 LATAM Digital Future in Focus with the latest digital highlights, explore prevailing trends and view exciting new tools in action.
20% - ights/Presentations-and-Whitepapers/2014/comScore-2014-Latin-America-US-Hispanic-Digital-Summit

3 Things Brands Should Consider Before Going Programmatic

Combating ad fraud, viewability and other issues so your ads have the best chance to make an impact. In this session Jacques Tchenio, VP Sales at comScore France reviews the importance of combating ad fraud, viewability and further issues.
20% - ights/Presentations-and-Whitepapers/2016/3-Things-Brands-Should-Consider-Before-Going-Programmatic

Top 3 Digital Trends to Consider When Planning 2016 Digital Advertising Strategies

DataXu held a series of breakfast events in Germany in November and December 2015 on the topic of omni-channel programmatic. comScore was invited to do a presentation on top digital trends to consider when planning 2016 digital advertising strategies....
20% - ights/Presentations-and-Whitepapers/2015/Top-3-Digital-Trends-to-Consider

Lessons Learned: Maximizing Returns with Digital Media

As digital advertising continues to grow in both importance and sophistication, so does the need for guiding principles about how to get the most out of this medium. Through comScore's extensive research in the digital advertising space, we've identified...
20% - ights/Presentations-and-Whitepapers/2015/Lessons-Learned-Maximizing-Returns-with-Digital-Media

Lessons Learned in Digital Advertising

While advertising has evolved tremendously with the advent of new digital technologies, its goal today is much the same as it has always been – to elicit feelings, emotions, perceptions and actions that ultimately increase sales and build brand loyalty....
20% - ights/Presentations-and-Whitepapers/2015/Lessons-Learned-in-Digital-Advertising-iMedia-Brand-Summit-China-2015

State of Online Banking

comScore's Online Banking expert, Marc Trudeau, reviews the current State of Online Banking and presents valuable insight into the trends that are shaping ecommerce strategies going forward.
20% - ights/Presentations-and-Whitepapers/2009/State-of-Online-Banking-Webinar

Field of Media Research Dreams

Primary research companies will discuss new directions they are taking in their product line. Hear the highlights of key new products in their portfolio and those in the works. Discover the process they go through to decide whether to invest in a new...
20% - ights/Presentations-and-Whitepapers/2010/Field-of-Media-Research-Dreams

From airlines to hotels to online travel agents: online consumer behaviours shaping the travel industry in India

In this report we look at online behaviours that impact the travel industry in India. In doing so, we identify opportunities that marketing professionals in the industry can leverage as well as patterns worth investigating further.
20% - ights/Presentations-and-Whitepapers/2022/From-airlines-to-hotels-to-online-travel-agents-India

Ignite Your Social Audience with Comscore's Personas

In the golden age of content, marketers and publishers are tasked with breaking through the noise to grow and engage their audience.
20% - ights/Presentations-and-Whitepapers/2022/Ignite-Your-Social-Audience-with-Comscores-Personas

Banking in 2022: Digital-first or Dead Last

As consumer behavior changes rapidly and new banking services enter the market, it is essential to understand where the industry is headed.
20% - ights/Presentations-and-Whitepapers/2022/Banking-in-2022-Digital-first-or-Dead-Last