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comScore Releases February 2016 US Desktop Online Video Rankings

comScore, Inc. (NASDAQ: SCOR) today released data from the comScore Video Metrix® service showing the top video properties on desktop computer in February 2016. Google Sites ranked as the top video content property, AOL, Inc. was the top video ad property,...
42% - ights/Rankings/comScore-Releases-February-2016-US-Desktop-Online-Video-Rankings

comScore Releases January 2016 US Desktop Online Video Rankings

comScore, Inc. (NASDAQ: SCOR) today released data from the comScore Video Metrix® service showing the top video properties on desktop computer in January 2016. Google Sites ranked as the top video content property, AOL, Inc. was the top video ad property,...
42% - ights/Rankings/comScore-Releases-January-2016-US-Desktop-Online-Video-Rankings

On Branding Versus Direct Response Advertising

A few weeks ago, I had the pleasure of doing the kickoff keynote presentation at OMMA Global Hollywood and then participated on a panel discussing the state of the advertising industry. We touched on the relative merits of direct response versus branding...
42% - ights/Blog/On-Branding-Versus-Direct-Response-Advertising

comScore Announces Launch of MMX Multi-Platform in Italy

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, announced the launch of MMX® Multi-Platform in Italy, the next generation of digital audience measurement and media planning.
42% - ights/Press-Releases/2014/11/comScore-Announces-Launch-of-MMX-Multi-Platform-in-Italy

Small Businesses Show Weak Improvement in Sales

Consistent with comScore’s observations in e-commerce, the NFIB reported that the percent of owners citing poor sales as their top problem—the long-time primary complaint of firms—has faded a few points, and reports of sales trends are much better than...
42% - ights/Blog/Small-Businesses-Show-Weak-Improvement-in-Sales

MDA and comScore Release Rankings of Top Web Entities in Malaysia for February 2015

The Malaysian Digital Association (MDA), the apex representative body for online publishers, advertising agencies and digital service providers in Malaysia, and comScore, Inc. (NASDAQ: SCOR), a global leader in digital media analytics, today released...
42% - ights/Rankings/MDA-and-comScore-Release-Rankings-of-Top-Web-Entities-in-Malaysia-for-February-2015

The Netherlands and France Have the Highest Penetration of Online Banking

comScore, Inc. today released an overview of internet usage in Europe, showing 381.5 million unique visitors went online in December 2011 for an average of 27.5 hours per person. This release highlights internet usage in 49 European markets aggregated...
42% - ights/Press-Releases/2012/2/The-Netherlands-and-France-Have-the-Highest-Penetration-of-Online-Banking

Media and Entertainment Social Media Ranking by Engagement in India

The Media & Entertainment industry in India continues to thrive. In January 2023, the category saw a staggering 514,887,857 cross-platform actions on Facebook, Instagram and Twitter with an audience of 723,878,825 followers.
42% - ights/Rankings/Media-and-Entertainment-Social-Media-Ranking-by-Engagement-in-India