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How COVID-19 is Changing the Way Americans Engage With Streaming Services

In this blog post, we use data from Comscore’s Total Home Panel to examine changes in the ways U.S. audiences access connected devices in their home, with a focus on engagement with streaming services.
99% - ights/Blog/How-COVID-19-is-Changing-the-Way-Americans-Engage-With-Streaming-Services

Comscore Sees Signs of Recovery in Travel Industry

The latest insights from Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, show an increase in consumer interest across several travel categories, signaling the industry may be showing signs of...
99% - ights/Press-Releases/2020/6/Comscore-Sees-Signs-of-Recovery-in-Travel-Industry

VOD Transactions Peaked in the Month of April 2020

When we last looked at the impact of the coronavirus pandemic on video on demand (VOD) transactions, we saw a 30% year-over-year increase in average transactions per household that subscribes to VOD – with the average subscribing household accessing,...
99% - ights/Blog/VOD-Transactions-Peaked-in-the-Month-of-April-2020

Grocery is Top Mobile Spending Category for First Time

As consumers continue to make lifestyle changes due to the COVID-19 pandemic, new data from Comscore has shown how significant the increased reliance on online grocery has been. While the subcategory has been an area of growth each quarter over the past...
99% - ights/Blog/Grocery-is-Top-Mobile-Spending-Category-for-First-Time

Comscore Sees Signs of Stabilizing Automotive Consumer Demand

As the COVID-19 pandemic continues to affect consumer demand, there are indications that the worst might be over for the automotive industry. New insights from Comscore shows that the significant drop in consumer demand for new vehicles seen across March...
99% - ights/Press-Releases/2020/4/Comscore-Sees-Signs-of-Stabilizing-Automotive-Consumer-Demand

Coronavirus pandemic and online media consumption: settling into the New Normal

There was little public reaction as governments across Europe extended the current coronavirus pandemic related lockdown period for at least a few more weeks, demonstrating the collective acceptance of the “new normal” that Europe has got used to.
99% - ights/Blog/Coronavirus-pandemic-and-online-media-consumption-settling-into-the-New-Normal

Streaming Services Continue to See Shifts in Viewing Behaviors During the COVID-19 Pandemic

As millions of Americans adjusted to working from home and having to practice distance learning due to the COVID-19 pandemic, new research from Comscore shows engagement with streaming services and year-over-year in-home data usage surged in the beginning...
99% - ights/Press-Releases/2020/5/Streaming-Services-Continue-to-See-Shifts-in-Viewing-Behaviors-During-the-COVID-19-Pandemic

Comscore Research Captures Transformative Reach of Collaboration Software During Pandemic

As companies across the U.S. assess a potential return to office environments amid the continuing COVID-19 pandemic, new research from Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, reveals...
99% - ights/Press-Releases/2020/7/Comscore-Research-Captures-Transformative-Reach-of-Collaboration-Software-During-Pandemic

Consumers Flock to Sports and Outdoor Website Categories

It has now been four full months since the World Health Organizations (WHO) declared the coronavirus a global pandemic and the digital retail category continues to fluctuate. As COVID-19 forced both kids and adults to stay at home, we initially saw surges...
99% - ights/Blog/Consumers-Flock-to-Sports-and-Outdoor-Website-Categories

Leverage Comscores Next Gen Brand Safety and Suitability Protections

The year 2020 has been anything but uneventful. A global pandemic and a monumental US presidential election have turned the world on its head and now, on top of everything else, brands need to prepare for what will likely be one of the weirdest holiday...
99% - ights/Blog/Leverage-Comscores-Next-Gen-Brand-Safety-and-Suitability-Protections