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Descubre las Tendencias del Consumidor Digital en Chile

Comscore comparte un completo reporte sobre cómo navega el consumidor digital en Chile y el mundo. Este informe resume los hábitos de consumo de los usuarios en sitios y aplicaciones relacionados con el retail, entretenimiento, consumo de noticias, entre...
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The Power of Like Europe: How Social Marketing Works for Retail Brands

The Power of Like Europe is based on a collaboration between comScore and Facebook and is a follow-up to the original Power of Like study conducted in the US in May 2011 and Power of Like 2, published in June 2012. The findings are largely based on data...
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State of the U.S. Online Retail Economy in Q1 2014

E-commerce, up 12 percent year-over-year on desktop in Q1, continues to grow at a faster rate than the overall retail sector, while mobile commerce is providing an increasingly meaningful contribution to total digital commerce. In this webinar, comScore...
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State of the U.S. Online Retail Economy in Q3 2014

Desktop e-commerce, up 13% year-over-year in Q3, continues to grow at a faster rate than the overall retail sector, while mobile commerce is providing an increasingly meaningful contribution to total digital commerce.
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The State of the Digital Media Universe in Canada

As online presence is a key component in reaching Canadians, it is important to understand the landscape to determine the most effective way to reach and engage with your audience. In this presentation, Bryan Segal delves into the state of the digital...
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Will You Accept This Rose The Elusive Influencer Retweet

ABC’s “The Bachelor” airs its big finale tonight. No spoilers here; I haven’t even caught up with last week’s episode yet. It’s a guilty pleasure, and so are the tweets and Instagram stories of comedian David Spade, who has a habit of posting very funny...
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Top 23 Insights of 2023

2024 is soon upon us – with exciting and critical moments for marketers to engage their audiences including major events such as an election campaign, the Paris games and the deprecation of cookies.
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E-commerce is Back and Bigger than Ever

Despite the backdrop of continued economic uncertainty, 2011 was a strong year for retail e-commerce. Throughout the year, growth rates versus the prior year remained in double-digits to significantly outpace growth at brick-and mortar retail.
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Scots Take to the Web in Lead Up to Independence Vote

In August, 17% of Scottish users accessed Politics sites via desktop or laptop computers compared with just 11% of users in the rest of the UK, representing a 50% increase in political content penetration north of the border.
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Leading German Mobile Sports Sites Attract Larger Mobile Audience than PC

In November 2012, Kicker was the most popular German mobile sports destination with 2.2 million people accessing the content via app or mobile browser. Kicker’s mobile audience has grown 54 percent in the past year in Germany.
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