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Spooky Stats Halloween Costume Shopping Trends

As the leaves begin to fall and the pumpkin spice lattes flow, we're diving into the spook-tacular data surrounding Halloween.
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Monetization Opportunities for Publishers

It was a pleasure to connect with publishers from across the United States at the Digiday Publishing Summit in Florida this week and hear their most pressing issues in the changing digital landscape.
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The Town 2023 o show em social media

A estreia de um dos eventos mais aguardados pelos paulistanos foi cercada de expectativas e investimentos e ações de grandes marcas. The Town 2023, que ocorreu entre 2 e 10 de setembro, multiplicou nas redes sociais. Confira esta análise que preparamos...
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Descubre las Tendencias del Consumidor Digital en México

Comscore comparte un completo reporte sobre cómo navega el consumidor digital en México. Este informe resume los hábitos de consumo de los usuarios en sitios y aplicaciones relacionados con el retail, entretenimiento, consumo de noticias, entre otros....
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Descubre las Tendencias del Consumidor Digital en Argentina

Comscore comparte un completo reporte sobre cómo navega el consumidor digital en Argentina. Este informe resume los hábitos de consumo de los usuarios en sitios y aplicaciones relacionados con el retail, entretenimiento, consumo de noticias, entre otros....
0% - ights/Presentations-and-Whitepapers/2023/Descubre-las-Tendencias-del-Consumidor-Digital-en-Argentina

Navigating the Future of Ad Monetization with Proximic by Comscore

Proximic by Comscore’s Head of Partnerships, Jessica Trainor, recently sat down with Gina Perino, VP of Ad Operations and Strategy at Blavity Inc.
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New England Sports Shine in Boston MA

The New England Patriots season kicked off versus the Philadelphia Eagles last Sunday.
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What is Advertising Addressability?

Our Programmatic Decoded blog series breaks down key topics in the programmatic advertising industry so you can stay in the know.
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El auge global de la Television Conectada CTV

The market for Connected TV (CTV) is expanding globally. While the U.S. leads with 238 million monthly viewers, non-U.S. markets are booming with an average annual growth rate of 16% as of May 2023.
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Comscore Scores Expanded Partnership with the Green Bay Packers

As the NFL kicks-off its 2023-2024 season, Comscore announced the continuation of its successful media measurement collaboration with the Green Bay Packers, one of the nation’s oldest professional sports teams.
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