Scoring with Comscore: A Data Driven Approach for Winning Insights on Sports and Fans
Charlotte Residents watched a total of 14.4K hours of NASCAR related coverage this week
Charlotte, NC viewed an average of 72.2 hours per household in this period, ranking second, only behind Dallas-Ft. Worth, TX.
Key Insights: Charlotte residents were glued to their televisions on Sunday, where NFL coverage dominated the top 5 telecast ranking.
Key Insights: ESPN and USA network saw success with their sports coverage this week as the NASCAR season wraps up.
Key Insights: The Charlotte, NC market is home to 25 Publix grocery stores.
Key Insights: NASCAR and good fortune amongst Carolina residents struck a chord with Carolina residents this week. Cross-Platform metrics across Facebook, Instagram, and Twitter:
Definitions and Methodology
Comscore TV Local provides local television measurement that accurately represents local audiences’ unique viewing behaviors.
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