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As March rolls around, so does the excitement of college basketball fans. It's that time of the year when brackets are filled, bets are placed, and college basketball fandom reaches its peak intensity...

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Comscore & Nexstar Reach Multi-Year Agreement for Linear & Cross-Platform A...

At the core of Comscore’s success is a unified methodology, setting the gold standard in the industry. With local market-level data starting at the household level, building up to all residential zip...

3 Ways Political Advertisers Can Win With CTV in 2024

Golden Globes, Oscars and More: Reaching your Audience

It’s All About Audience Reach Across Screens: Key Themes from CES 2024

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Top Trends to Keep an Eye on in 2024

New Comscore Reports Illustrate Measurement Stability to Enhance TV Campaig...

Concert Movies Sing at The Box Office!

Enter Generative AI Search

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Three key insights for podcast advertising, in a privacy-centric landscape