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How Finland's Online Users consume Content across Mobile Devices
While today’s Multi-Platform-Users’ ubiquitous media consumption provides publishers and advertisers with new playing fields and opportunities to engage with audiences, it also increases the need for platform-specific insights. With data from comScore Mobile Metrix® showing that content consumption patterns in Finland vary greatly across tablets... Read more
7 out of 10 French Internet Users Visit a News and Information Website
News and information sites capture a large portion of the French online audience with more than 7 in 10 internet users in France accessing one of these sites in November 2013. 35.4 million people visited a news or information website via a desktop or laptop during the month. The top 3 News/Information entities were Linternaute.com, Le Figaro and Nouvelobs.com,... Read more
What are Danish Consumers Doing Online?
In October 2013, 3.8 million Danish internet users each spent 17 hours online, with Social networking accounting for a quarter. The Retail category is one of the most popular one with 80 percent of the Danish online population visiting a retail site in October. Our below infographic is presenting the other popular content categories amongst internet... Read more
Local Media Entities Are Particularly Popular in Scotland
The popularity of local versus national media is a question that we often get asked at comScore. The below comparison of selected news brands shows that when focusing on internet users living in North East or Central Scotland, the reach of leading local media properties was significantly higher than the average reach levels in the UK during October... Read more
Finnish Internet Users are Most Avid Consumers of Online News
News and information sites capture a large proportion of the European online audience with 8 in 10 internet users accessing one of these sites in September 2013.The European online population seems to be addicted to news online, as we can see on the chart below. Across the 18 European markets measured by comScore, 338 million people visited a news or... Read more
The UK Newspaper Audience on Tablet is a Quarter of the Size of PC Audience
In July 2013, 12.8 million people in the UK went online via tablet. Looking at the newspaper category in particular, data from comScore MMX Multi-Platform shows that the UK newspaper audience on tablet is a quarter of the size of the PC audience. Read more
A Digital Month in Germany: What are Consumers Doing Online?
The 57.8 million internet users in Germany each spent nearly 20 hours online during June 2013. Social networking accounted for a quarter of time spent online in Germany, making it the most engaging activity that month. Read more
42 Percent of Videos on UK Newspaper Sites are Ads
Newspapers in the UK had more than 22.6 million videos on their sites in May 2013, which is a 181 percent increase compared to May last year. Not only is it important to know how many videos are running on these sites, but also to understand what percentage of these videos are actually ads. Read more
Infographic: Leading Online Video Properties Worldwide
The French economic newspaper Les Echos recently published an infographic using comScore data showing the main online video properties worldwide in January 2013. In 12th place is the French online video site Dailymotion, which attracted 116.12 million online viewers worldwide during the month. Read more
Young Italians Show Interest in Political Websites and Blogs
In Italy, political sites attracted nearly 3.1 million unique visitors during January 2013, an increase of 110 percent compared to the year before. The leading site in the News/Information Politics category is ilfattoquotidiano.it with nearly 1.3 million unique visitors during the month, an increase of 46 percent compared to January 2012. Read more