Enter Generative AI Search
It saw a comeback during spring 2021 but slowed again in summer 2021 when Delta variant cases began to rise. The year-over-year (Y/Y) growth for both total digital visitation and desktop spend cooled off in recent months, even though in a June 2021 survey, a high percentage of consumers showed neutral or unconcerned attitudes towards taking flights or staying in hotels.
Download PNGDownload PDF
Read our ongoing updates on shifting consumption trends and the resulting impact on the advertising and media industries on comscore.com/Coronavirus.
Sign up to be notified when new insights or data become available.Sign Up
Comscore Branded Content™ Platform enables always-on monitoring and measurement of in-content branded exposures across multiple platforms.
Request a demo
Comscore Consumer Journey™ provides deep, customizable insights on the consumer research process across a wide variety of industries.