#RIPGRPs: Evolving the Metrics That Move Us Forward
When it comes to sports, fandom starts close to home. Whether it’s high school football on a Friday night, college rivalries on Saturdays, or hometown heroes taking the field on Sundays,... Read more
2025 State of Streaming
2025 Luxury Segment Guide
2025 Sports Fanatics Guide
We’re Ready for What’s Next: Why It’s Time to Evolve Measurement
Consumer AI Tool Usage - Top 5 Entities
Comscore Movies
Omicron's Effect on the Movie Industry
The Present and Future of Movies in Cinemas and on Streaming
Movie Theaters Hope Blockbusters Propel Comeback
Paul Dergarabedian, Comscore Senior Media Analyst, joins Steve Patterson on NBC Nightly News to talk about the movie theater comeback!
The lasting impact of Meme stocks
Marvel’s ‘Spider-Man’ ‘Obliterated Expectations’ at the Box Office
Will travel’s comeback power through despite Delta variant?
Travel took a fall when COVID-19 first hit the U.S. in March 2020. It saw a comeback during spring 2021 but slowed again in summer 2021 when Delta variant cases began to rise. The year-over-year (Y/Y)...
A New Paradigm for Television and Cross-Platform Personification
Planes, Trains, and Automobiles: Are Consumers Traveling Again for Good?
Spreading Joy Throughout (& Beyond) The Pandemic with Julie Roehm
What the Recovery Looks Like in Hotels and Vacation Rentals