More Insights

Share of Display Ad Impressions by Top Publisher Category in 2010

Social Networking publishers were responsible for 34 percent of the display ads served in December 2010, an increase of 11 percentage points from the previous year. Portals served 17 percent of displa...

Email Behavior Shifts in Asia Pacific

Comscore recently published a blog post on consumers' changing email behaviors in the Asia Pacific region. Total minutes spent on web-based email throughout the region declined 10% in November 2010 ve...