More Insights

U.S. Smartphone Audience Growth

Smartphone adoption continues to climb in the U.S. In the past year, the U.S. smartphone audience has grown 53 percent to 78.5 million subscribers. Check out Comscore's June mobile report for more ins...

Exposed Facebook Fans by Worldwide Region: Starbucks, Southwest and Bing

The chart below clearly illustrates how brands may be reaching Fans across the world with brand impressions on Facebook. Starbucks has a diverse base of exposed Fans across all five global regions, wi...