UKOM Digital Market Overview December 2017
This quarterly snapshot by UKOM delivers top-line insights into the UK audience behavior across desktop, tablet and smartphone devices.
This report looks at the following topics:
- Key insights into share of minutes by platform, providing answers to burning questions such as: is mobile share of minutes higher among women or men? Does it differ according to social grade? Which device accounts for 60% of all adult online minutes?
- An overview of how the top 20 UK properties performed in the 3 months leading up to December, identifying whether there have been any drastic changes in visitation numbers.
- Insights into total minutes spent across major online categories.
- Which property was crowned the “social” winner in December, by total unique visitors.
Contact us today to learn more about this latest UKOM Insight piece.