- September 29, 2015

Invalid Traffic: Jacques Tchenio at HUBFORUM 2015

In this video, Jacques Tchenio, France VP Sales, discusses (in French) the following topics:

  • What is ad fraud?
  • Why fighting against invalid and non-human traffic is important for both media sellers and buyers?
  • How media sellers and buyers can fight against invalid traffic?

To learn more about how NHT affects the key differentiators of ad inventory, download our report on non-human traffic.