2025 State of Programmatic Report
Explore the key insights shaping programmatic advertising with Proximic by Comscore’s third annual State of Programmatic Report. Read more
Spring Audience Guide
CES 2025 kicks off with Comscore
Comscore Data Divas at CES C Space
Consumers set up a blockbuster holiday season at the Box Office
Comscore TV Personification
New Year's Audience Guide
Basketball Audience Playbook
Our Basketball Audience Playbook is your game plan for slam-dunking success this season.
Football Audience Playbook
2024 State of Privacy in Advertising
In our Privacy Era: Why Chrome's Cookie Decision Won't Halt Privacy Progres...
In an unexpected (but not exactly surprising) July 22nd announcement, Google shared it would be abandoning its plan to deprecate third party cookies in 2025, finally ending a nearly five-year long “wi...
Unwrap Our 2024 Holiday Targeting Guide
Revolutionizing Alcohol Advertising for CTV with Proximic by Comscore’s LDA...
Reaching Audiences in the Era of Fragmented Privacy Regulations
Fall Targeting Guide 2024