2025 State of Programmatic Report
Consumers Comparison Shop Using a Variety of Channels
6 of the 10 Fastest Broadband Markets Are in the East Coast
Tablets Contribute 30% of Non-Computer Traffic
The Silicon Alley Insider recently featured Comscore Device Essentials in a Chart of the Day infographic on the iPads and tablet traffic. In September 2011, tablets in the U.S. contributed 30.4% of to...
The Effects of the Recession on Brand Loyalty and “Buy Down”
Comscore Study Reveals Declining Percent of U.S. Consumers Buying the Brand...
Smaller Advertisers Deliver 62% of Ad Impressions on Facebook in Q3 2011
The Wall Street Journal published this infographic featuring a Comscore analysis of the breakdown of large and small advertisers for the top three advertising publishers in the U.S. Facebook, Yahoo!...
Brand Loyalty Eroding As Consumers’ Economic Pressures Increase
The Interconnection of Facebook Fan Pages
Financial Information/Advice Sites Grew Nearly 30 Percent Since Last Year i...
Advertising Strategies for Targeting U.S. Hispanics
Online Video Content on the Rise in the U.S.
The NFL & Fantasy Football: A Match Made in Search Heaven
Comscore Social Essentials Shows that “Craftsman Experience” Doubles Social...
Introducing Comscore's Media Planner 2.0
Spotify Makes a Splash among U.S. Early Adopters
Brew Feature Phone Users Show High Level of Engagement
5 in 10 Top U.S. Mobile Devices Are Brew Feature Phones
Two Thirds of Tablet Owners Play Games on Their Device