2025 State of Programmatic Report
Comscore in Journal of Advertising Research on How Social Media Drives Grow...
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The Future of TV: Audience Lift and Audience Shift
The fact that viewing habits are driving TV to a multi-platform future is not anything new. However, when industry-leaders who remain innovative amid all of this change get together to talk about this...
How do Political Ads add Up?
Famous Family Movies
Comscore and Rentrak to Merge, Creating Leading Cross-Platform Measurement...
We are very excited to announce today the merger of two media industry measurement leaders, Comscore and Rentrak. The rationale for this merger is quite simple: together we have an improved ability to...
The Rise of the Super Viewer and Why Advertisers Should Care
Push Play: Is your video strategy driving results or stuck on “Pause"?
Comscore Releases August 2015 U.S. Desktop Online Video Rankings
Comscore Ranks the Top 50 U.S. Digital Media Properties for August 2015
Good News for Digital Publishers: Audiences Are on the Rise Thanks to Mobil...
Venmo, BuzzFeed, Tinder and Snapchat Among The Top 20 Apps with Highest Con...
How the Power of Habit Drives Mobile App Usage
Millennial habits
The 2015 U.S. Mobile App Report
Is the Future of TV Programmatic?
Comscore Releases August 2015 U.S. Desktop Search Engine Rankings
Media Planning with the Best of Both Worlds: TV & Digital