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Combating Fraud to Drive ROI: A Kellogg and Krux Case Study

In this case study, learn how Krux and Comscore partner to help Kellogg reduce invalid traffic, automate optimization and save $2 million dollars in wasted ad spend.

Traditional News Publishers Take Non-Traditional Path to Digital Growth

Ever since the early days when traditional news organizations began publishing content on the web, the transition to digital hasn’t always been smooth sailing. Digital publishing presents a unique set...