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It’s Basic: Better Ad Viewability Drives Better Sales: Comscore’s Fulgoni

Solving the Multi-Platform Video Measurement Challenge

Technological innovation occurs rapidly, and consumers have always been quick to adapt. One area this is especially true is digital video, as mass adoption of smartphones and tablets, combined with fa...

Comscore in Journal of Advertising Research on Topic of Omni-Channel Retail...

App Wars: Does the little guy have a chance against Facebook, Apple & Googl...

How Facebook (and Twitter) are mastering mobile

Gian Fulgoni talks on Yahoo Finance about how people are making money on the Internet. In short, it's all about video ads and mobile.

Realizing the Promise of Programmatic through Comscore Industry Trust

Unlocking Programmatic’s Potential: Introducing Comscore Industry Trust

Roundtable with ConAgra Foods: Improving the Effectiveness of Online Advert...

America's staggering mobility madness

NCAA March Madness Online

Swords & Sandals

Days of 2014 Past

Eyes on the Road

How the Oscars Measure Up

How mobile is changing retail

Half of Millennial Netflix Viewers Stream Video on Mobile

Inside A Botnet: Athena and Ad Fraud