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Apps Account for 4 in every 5 US Mobile Media Minutes

Ask the Expert: Comscore VP Anne Hunter

Political Candidates Use Different Strategies to Engage Voters Through Digi...

With each successive political cycle, digital advertising continues to play a more prominent role in campaigns. In the months leading up to 2012, the Obama campaign began delivering a significant numb...

Digital Advertising Develops Presidential Candidate Brands and Engages Vote...

Web TV Shows Promise, But Lack of Paid Search Strategy is Puzzling

The Digital Politico: 5 Ways Digital Media is Shaping the 2012 Presidential...

Digital media has become one of the most significant game-changers in the political landscape, helping determine winners and losers in recent elections. With the realities of this new digitally domina...

Tablet Competition Heats Up: Kindle Fire Captures more than Half of U.S. An...

Changing How the World Sees Digital Advertising

Comscore Plants 3 Millionth Tree as Part of “Trees for Knowledge” Program

The Top 6 Trends Shaping Local Search in 2012 and Beyond

Panel Participation Yields Digital Insights

Nearly 1 in 5 U.S. Smartphone Owners Booked Travel on their Device in Past...

Changing How the World Sees Digital Advertising

So What if Only 1% of Facebook Fans 'Engage'?

The Synergy of User Generated and Professional Video Content

Android Captures Majority Share of US Smartphone Market

Optimizing News for Searchers, Search Engines & News Publishers

iPhone Users More Likely to Access Wi-Fi than Android Users in the US and U...