More Insights

Can "Mortal Kombat" & "Demon Slayer" Power A Record Weekend!?

March Madness 2021 Analysis: How Ad Placement Analytics Can Empower Campaig...

The New Theatrical Experience with Jason Brenek

This week host Paul Dergarabedian is joined by Jason Brenek, the Founder and CEO of MetaMedia, an entertainment technology company that creates next-generation technologies and new revenue-generating...

Looking Ahead to the Tokyo Olympics: What TV Media Buyers Can Learn from TV...

Godzilla Vs. Kong Third Weekend in Theaters and Major Milestones

Signal and Telegram messaging apps' recent surge in engagement

New, widely-debated measures put in place by social media platforms, misinformation surrounding Whatsapp’s privacy policy update and a well-timed tweet by Elon Musk have spurred U.S. consumers to try...

What does the box-office success of "Godzilla Vs. Kong" mean for the future...

Online dating platform Bumble IPOs amidst strong online engagement metrics

How to Find Success on TikTok

An Actor’s Journey with Phil Donlon

"The beautiful thing about Comscore is the ratings are far more consistent....

Online social gaming platform Roblox beats DPO expectations

Food delivery growth driving more consumers to use digital payment methods

Addressable Ads Promise Outcome-Based Metrics

Is an Epic Monster Clash enough to get viewers up off the couch and out to...

The Clear, but Disparate Impact of Covid-19

Release the Snyder Cut with Sean O’Connell

The Wide Shot with Ryan Faughnder