More Insights

A Baseball State of Mind in NYC

Comscore and Captivate Make the Case for Incremental Ad Spend in DOOH

Will Movie Theater Companies Like AMC Survive?

Movie theaters across the U.S. and worldwide have been dealt a massive blow over the past two years. The domestic box office numbers plummeted from 2019’s box office of $11.2 billion to $3.8 billion i...

Inspiring Wellness through a Hybrid Experience

Embracing the Windy City

Becoming a Leading Liquor Brand on Social Media

Charlie Maas discusses the value of conversing with clients who have responded to social media content during his time as CMO of RumChata to learn more about what content is converting consumer intere...

Unlock Additional Insights with Audience Sentiment Metrics

Football, Baseball & Politics: Philadelphia is in Mid-Season Form

Building and Maintaining Culture

Sports and Politics are All the Buzz in the Bay Area

Gain a Deeper Understanding of Your Audiences with Personas

The Punk Rock Month for Movies at the Box Office

Leading Marketing at Harvard Business School

Brock Bagby & His Family Have Been Bringing Hollywood to Your Hometown Sinc...

How Quizlet Leverages Comscore Digital Measurement to Tell a Complete Story...

Los Angeles Couldn’t Get Enough of the Game Shows This Week

Innovating in the Virtual World

Cinema Spotlight on Brad Pitt!