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It's All About the Audience

Comscore Congressional District CTV Index

Comscore Transforms Local and National Ad Campaigns with Pioneering Cross-P...

Advertising is about the consumer journey and how to move products off shelves. Successful campaigns are designed around raising upper funnel awareness and driving lower funnel response, meaning adver...

Comscore Campaign Ratings Local

The Social Bowl: Top Brands, Influencers and Content throughout the Big Gam...

Unlocking the Advertising Power of YouTube

Audiences move between screens seamlessly and are increasingly inclined toward content that can be quickly absorbed. One defining trend in the digital landscape has been short-form video, where brevit...

Growing Big Game Audiences in 2024

Scoring with Comscore: A Data Driven Approach for Winning Insights on Sport...

Comscore & Nexstar Reach Multi-Year Agreement for Linear & Cross-Platform A...

Golden Globes, Oscars and More: Reaching your Audience

New Comscore Reports Illustrate Measurement Stability to Enhance TV Campaig...

Top 23 Insights of 2023

Football Sees Another Week of Success in Albany-Schenectady, NY

Football Fans are in Mid-Season Form in Minneapolis-St. Paul, MN

Football Coverage Shines on Broadcast & Cable in Sacramento, CA

A Sports Filled Week in San Antonio, TX

Reach, Frequency and Beyond. Insights from Comscore and YouTube.

Nearly 1 in 3 Homes Tune in to Sunday Night Football in Baltimore, MD