Audience Recommendations for Every Vertical
Our programmatic audience targeting guide offers tailored recommendations for campaign targeting across every vertical, including off-the-shelf and custom audiences. Read more
Making the Right Bets When It Comes to Programmatic
Comscore Transforms Local and National Ad Campaigns with Pioneering Cross-Platform Audience Measurement
Comscore Campaign Ratings Local
The Social Bowl: Top Brands, Influencers and Content throughout the Big Game
Unlocking the Advertising Power of YouTube
The iOS Opportunity: Why iPhone audiences should be prioritized by advertisers
Comscore Transforms Local and National Ad Campaigns with Pioneering Cross-P...
The Social Bowl: Top Brands, Influencers and Content throughout the Big Gam...
On one of advertising’s biggest nights of the year, linear TV remains undisputed in terms of audience reach. Supplemented by incrementality from digital, the combination calls for a well-targeted cros...
Growing Big Game Audiences in 2024
Scoring with Comscore: A Data Driven Approach for Winning Insights on Sport...
The 2024 “Scoring with Comscore: A Data Driven Approach for Winning Insights on Sports and Fans” webinar featured special guest speakers from the Minnesota Wild, NASCAR, Nexstar, and Kathleen Murphy M...
Comscore & Nexstar Reach Multi-Year Agreement for Linear & Cross-Platform A...
Golden Globes, Oscars and More: Reaching your Audience
New Comscore Reports Illustrate Measurement Stability to Enhance TV Campaig...
Top 23 Insights of 2023