Over-the-top (OTT) viewing continues to be a mainstream behavior in the United States. However, the industry landscape in 2020 is rapidly changing due to the growth of OTT services,... Read more
A New Paradigm for Television and Cross-Platform Personification
Planes, Trains, and Automobiles: Are Consumers Traveling Again for Good?
Taking a look at Comscore Predictive Audiences Targeting Performance
Discussing Some Universal Truths About The Movie Industry with Jim Orr
Advertising on Misinformation
A Look at the Box Office Success of The Rock
Televisionation Comscore Update
Disney+ launched at the perfect time
Religious Networks Attract Viewers Across High-Value Advanced Audiences
Measuring for the Future of Media, Today
LGBTQ-Themed Programming Attracts Viewers Across Key Segments
Behind the Scenes: Marketing Movies with Tim Sommerfeld
Bill Livek's keynote conversation at the 2021 TV Data & Measurement...
Hispanic Sports Networks are a Hit with Casual Restaurant Diners
Hispanic Broadcast Networks Deliver Large Unduplicated Reach Over...