More Insights

Taking Your TV Campaign the Extra OTT Mile

The Future of CTV Advertising Panel

Unlocking the Power of Location Data for Publishers

In this presentation, called “Unlocking the Power of Location Data for Publishers” – Comscore’s Gretchen Werley and PlaceIQ’s Eddie Smith share key learnings and powerful applications of location data...

Delivering Impact: Advancing this Year’s Upfronts

Reaching the Elusive OTT Consumer

How Retailers Can Close the Loop between Planning and Sales in a Cross-Chan...

No time of the year is more competitive for retailers than the holiday season. With such concentrated advertising and buying activity, winning the hearts and minds of consumers is a challenge – but th...

How Granular Data Improves Cross-Platform Targeting

Advanced TV Targeting Early In A Mega Trend

Ad Week 2016: Is precision targeting delivering on its promise?

Ad Week 2016: What’s needed to make data truly actionable?

Ad Week 2016: What are the metrics that matter?

Activating Inventory: 3 Key Lessons for Publishers to Unlock Hidden Revenue

Comscore in Journal of Advertising Research on How Data Analytics, Social M...

How Advanced Currencies are Moving the Industry Beyond Age/Gender Demos

The Data-Based Election Webinar: Shaping Campaigns with TV Audience Insight...

Comscore Plan Metrix, Now with Mobile Data!

Home Sweet Digital Home

Kantar and Comscore expand upon partnership, add SimilarWeb