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Trying to find the right ad placement to maximize the on-target reach of your campaign? Comscore's advanced TV measurement tools help you understand the nuances of major TV events, as well as ad place...

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The Power of Sports Storytelling

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Renata Policicio leads the Research and Insights group for ESPN’s Global Markets. Based at the company’s New York offices, she leads the research and analytics international team, responsible for prov...

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3 Points to Consider when Posting Branded Content in the New Normal of 2020

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Gaming & Esports Move from Niche to Center Stage

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How the NBA Approaches Branded Content on Social

How Melissa Brenner Makes the NBA the most Tech-Savvy League

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Lots of Movement, But ESPN Stays On Top

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The Seasonality of Sports Explored Through Digital Audience Ratings

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