Search for "what does imitation" returned 59 matches

What does the box-office success of "Godzilla Vs. Kong" mean for the future of The MonsterVerse?


100% - ights/Videos/Interview/What-does-the-box-office-success-of-Godzilla-Vs.-Kong-mean-for-the-future-of-The-MonsterVerse

Digital video: The big picture

If all the video available online - short, long, news, entertainment, sports - are on a spectrum offering anywhere from 10 seconds to 10 hours then what does this spectrum look like in India? Who are the creators, studios, consumers and advertisers on...
94% - ights/Videos/Presentation/Digital-video-The-big-picture

App Wars: Does the little guy have a chance against Facebook, Apple & Google?

It’s no secret that mobile is the way of the future. But what does it take to make a successful app? Are certain categories more popular than others? Do free apps do better than paid? Gian Fulgoni, comScore co-founder, provides answers on Yahoo Finance.
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Gian Fulgoni Relishes Neverending Search For The Solution

We hear a lot about data science in advertising nowadays. But Gian Fulgoni may have been the trade’s original “Maths Man”. At university, he studied for a physics degree first and a masters in marketing second.
60% - ights/Videos/Interview/Gian-Fulgoni-Relishes-Neverending-Search-For-The-Solution

Measuring the Future: What Companies Are Doing to Be Ready for TV Measurement in 2030

Let’s put on our futurevision glasses. Think about 2030. Only 8 years from now. Cookies are gone. Everything is “meta.” What are companies doing now, or what should they be doing, to be ready for video measurement then? This panel will talk about what...
51% - ights/Videos/Interview/Measuring-the-Future-What-Companies-Are-Doing-to-Be-Ready-for-TV-Measurement-in-2030

Social Questions: What is Your Biggest Challenge on Social?

What can the social media ecosystem do better? Our new series Social Questions looks at key issues in the industry, for everyone ranging from marketers to data analysts and creators.
49% - ights/Videos/Interview/Social-Questions-What-is-Your-Biggest-Challenge-on-Social

How Does the Industry Prepare for an Evolving Currency and a Multi-Currency Marketplace?

Today, with the progress that challenger measurement companies are making, we’re more likely to live in a world with multiple TV currencies. But at the same time, with the evolution of media planning/selling and buying, the reality is that currency will...
48% - ights/Videos/Interview/How-Does-the-Industry-Prepare-for-an-Evolving-Currency-and-a-Multi-Currency-Marketplace

Social Questions: What Social Metrics Matter Most to You?

The latest in our Social Questions series asks industry leaders which data they focus on to best measure their performance.
48% - ights/Videos/Interview/Social-Questions-What-Social-Metrics-Matter-Most-to-You

Managing the Transition to a Multi-Currency Market

What is currency-grade measurement? How is the ecosystem evolving? How will the new measurement ecosystem work in practice? How will the buy-side navigate multiple currencies? What practical steps can the industry take to support the new ecosystem? How...
47% - ights/Videos/Interview/Managing-the-Transition-to-a-Multi-Currency-Market

What even is... CTV?

Comscore CTV expert James Muldrow is here to clear up the confusion and bring us up to speed on all things Connected TV!
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